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Daisuke Tanita speaks about the history of the Tanita Body-Fat Scale business #3 Only-One Operation
- Narrated by: Daisuke Tanita
- Length: 17 mins
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Daisuke Tanita speaks about the history of the Tanita Body-Fat Scale business #3 Only-One Operation
Narrated by:
Daisuke Tanita
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Summary
Tanita Co., Inc. gave birth to the body fat scale and grew from a town factory into a top world enterprise. Daisuke Tanita, the former president, explains the history of Tanita in an audio book series, the third part of which concentrates on “Tanita’s Only-One Operation.” It consists of abandoning the common practice of imitating some other company and doing things that other people do not do. This includes the device of creating sales routes for the world’s first household body fat scale.It includes refinement of only-one products at the early stage of their development. It is chock-full of hints for “ideas for creation of the only-one concept” that cannot be understood in textbooks alone but must be derived from practical experience, and for realistic and practical “ways to proceed.”
（C)2012 Pamlink Corp.
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