Animation Business

Whether a novice curious about the cartoon production process, a visual arts student who has not yet experienced that big break, or a seasoned professional looking for valuable insight, Animation Development is the go-to guide for creating the perfect pitch.

How to Animate is the first of it’s kind - a series of 26 books collecting everything I have learned so far in my 30-plus year career. It contains all of the advanced techniques that would normally take a lifetime to master! The first book, Advancing Your Animation Beyond The Basics, is the gateway to all of the others. It will show you what skills you need to learn to become a great animator. The other books in this series will teach you those skills. It doesn’t matter what style of animation you do, the techniques, theories, and mindset taught, relates to all of them.

Animation is a multibillion-dollar industry. Here’s an insider’s guide to getting into that industry, staying there, and getting ahead. Author David B. Levy has interviewed the top pros in animation, including Steven Hillenburg, creator of SpongeBob SquarePants; Al Brodax, producer of Yellow Submarine; Teddy Newton, character designer on The Incredibles; Linda Simensky, senior director of PBS Kids; John R. Dilworth, creator of Courage the Cowardly Dog; and dozens of others to get their insights....

DisneyWar is an enthralling tale of one of America's most powerful media and entertainment companies, the people who control it, and those trying to overthrow them. It tells a story that - in its sudden twists, vivid, larger-than-life characters, and thrilling climax - might itself have been the subject of a Disney classic - except that it's all true.

The Animation Handbook is the guide to best practices for animation in digital product design. This book uncovers the seven principles of bringing motion into user interface design and explains how animation is the bridge to telling better stories and engaging users in more human and intuitive ways. By bringing elements from our real world experiences into the virtual space, we can build greater trust in our products and better relationships with the people who use them.

Animation is everywhere - from the Internet to the silver screen - and due to the rapid growth of animation in virtually every field and industry, so are animation jobs. Fueled by the worldwide explosion of film and television productions, new and original animated films, and apps and videos for mobile computing devices, the fields of animation and special effects, video games, and e-learning are all expected to grow.