Showing titles in Content Creation & Social Media

Elon Musk's takeover of Twitter was one of the most audacious and remarkable deals in tech history. The Battle for Twitter takes listeners back to the very beginning and how we reached this point. It looks at the origins of the platform, the vision of its cofounder Jack Dorsey, and how it became a battleground for ideas, controversies, and viral moments that shaped the world we live in today.

Envision reducing your screen time while enriching your real-life experiences. Imagine the satisfaction of engaging in deep, uninterrupted work or the joy of fully present moments with loved ones, all because you took control of your digital life. Your mental space can be more than a battleground for notifications and newsfeeds; it can be a sanctuary of thought, creativity, and peace. With Gabrielle Townsend's boxset, you hold the key to unlocking the full potential of your cognitive freedom and your impact on your own life.

Unlock the secrets of social media success with "Social Media Marketing 2024: Mastering Strategies, Influencer Campaigns, and Analytics for Business Growth." This ultimate marketing book is your gateway to mastering the ever-evolving world of social media marketing. Whether you're a seasoned pro or just starting out, this book offers a treasure trove of insider tips and tricks designed to elevate your business to new heights.

Although there’s never been a better time to get into podcasting, with all the contradicting and often false information scattered all over the internet, it’s no wonder why so many people struggle to find a starting point when there are so many conflicting views over the best equipment, what launch strategy should be used, even editing. It can even create the illusion that starting a podcast is a daunting, time-consuming process.

What are you willing to lose for a connected life? Digital detox expert Tanya Goodin explores the cost that our digital life inflicts on our offline existence, and offers a toolkit to anyone who has lost their way.

Isaac Kronenberg does it again with another fabulous blogging book that goes above and beyond anything else out there! This latest book by Kronenberg is the most advanced blogging book on the market, teaching nothing but the most effective blogging monetization strategies that exist to get your blog from zero to $2000 a month in 90 days.

Have you ever had an Instagram message from Hollywood A-lister Keanu Reeves? Have you ever replied and continued the conversation with Keanu Reeves, where through broken English, he tells you he's on the movie set of John Wick 4 and he needs you to do him a favor? "Instascam: Inside the Murky World of Instagram Scammers" is a gripping exposé that unveils the sinister tactics of Instagram scammers whilst also being a hilarious laugh out loud audiobook.

Advertising, as one of the components of marketing, is a very crucial aspect of any business. According to Hootsuite, Facebook has 2.91 billion monthly active users and is the most used online social network worldwide. Whether you want to build brand awareness, gain a loyal following, or boost your sales, Facebook advertising will definitely help you achieve your business goals…but only if you know the right strategies. Get ready to reach thousands or even millions of your ideal customers through Facebook ads and grow your business exponentially. Start equipping yourself today!

The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.

There are no magic wands, hidden tricks, or secret handshakes that can bring you immediate success in the blogging world, but with the help of this audio book, you can get there. Written by two leading authorities on creating and monetizing blogs, ProBlogger carefully lays out the steps you need to follow to create a revenue-generating blog. From choosing a topic and publishing your first post to promoting your site using social media and receiving your first check, you’ll find out what really works.

Your small business need not remain small. Reach more customers, tap into larger markets, and achieve optimal results with this audio guide on social media marketing! Almost everyone you know has at least one social media account. You’re living in a cave if you don’t have one or don’t at least know what it is. People from all walks of life use social media to either connect with loved ones and friends, be updated with current events, or entertain themselves with various content.

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.

In this brilliant, smart-thinking book about the power and influence of social media, Professor Sinan Aral shows how ‘hyper-socialisation’ has profoundly changed us. Why does fake news spread faster than the truth? Do products and ideas become popular because they are good or because they are rated highly online? How does influence actually work and what does it mean to be influential? Which strategies and tactics can help businesses survive and thrive in the New Social Age?

Papyrus rolls and Twitter have much in common, as each was their generation's signature means of "instant" communication. Indeed, as Tom Standage reveals in his scintillating new audiobook, social media is anything but a new phenomenon. From the papyrus letters that Roman statesmen used to exchange news across the Empire to the advent of hand-printed tracts of the Reformation to the pamphlets that spread propaganda during the American and French revolutions, Standage chronicles the increasingly sophisticated ways people shared information with each other....

Unlock countless content ideas. Sell your products and services with ease. Get your content to work harder for you. Does any of this sound like you? The One Hour Content Plan will help you generate countless ideas. To be exact, a full year’s worth of traffic building and sales boosting content ideas in 60 minutes or less.

An incisive observer, writer, and participant in today's social movements, Zeynep Tufekci explains in this accessible and compelling book the nuanced trajectories of modern protests - how they form, how they operate differently from past protests, and why they have difficulty persisting in their long-term quests for change.

You are a podcaster. And if you were a beast on a David Attenborough nature documentary, that would be your plaintive cry. This is not a book about how to make a podcast. You know how to do that, and anyway, the tech in podcasting changes all the time. This book will be useful to you for the rest of your career, because it will show you how to make your podcast better. The Audience is Listening is a book of tough love that presents you with a repeatable process to earn and keep an audience.

Kate Conger und Ryan Mac erzählen die wahre Geschichte hinter der Übernahme von Twitter durch Elon Musk! Der Kauf von Twitter für 44 Milliarden Dollar durch den reichsten Mensch der Welt ist anders als alles, was in der Wirtschaft oder den Medien bisher geschehen ist. Ein streitbarer, launischer CEO entschied nach der Übernahme 2022 darüber, was unter freie Meinungsäußerung fiel – und was nicht.

Technology can be a powerful tool for learning, for solving humanity's toughest problems, and for bringing us closer together. How can we raise healthy kids who know how to take advantage of the good technology can bring to their lives, while avoiding the bad? It's time to start a new conversation. Digital for Good offers a refreshingly positive framework for preparing kids to be successful in a digital world - one that shifts the focus away from what kids shouldn't do and instead encourages them to use technology proactively and productively.

How did we become a world where facts—shared truths—have lost their power to hold us together as a community, as a country, globally? How have we allowed the proliferation of alternative facts, hoaxes, even conspiracy theories, to destroy our trust in institutions, leaders, and legitimate experts? Best-selling journalist Steven Brill documents the forces and people, from Silicon Valley to Moscow to Washington, that have created and exploited this world of chaos and division—and offers practical solutions for what we can do about it.