Showing results by publisher "Tantor Audio" in Computers & Technology

This eye-opening book provides vital information that has been out of reach to those who need it most—the millions of Facebook, Google, Amazon, Apple, and Microsoft users who have come to love and depend upon these digital products. Veteran consumer advocate Jane Hoffman makes the complex world of Big Tech simple to grasp as she reveals exactly how Big Tech uses—and abuses—your personal information. And she proposes a bold blueprint for reforming these corporate behemoths.

Early in the crisis, a global volunteer collaboration called Pivot Projects was formed to rethink how the world works. Some members are experts in the sciences and the humanities; others are environmental activists or regular people who see themselves as world citizens. In The Pivot, the journalist Steve Hamm - who embedded in the enterprise from the start - explores their efforts and shows how their approach provides a model for achieving systemic change.

The Social Media Bible is a comprehensive social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This revised 3rd edition (2012) addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks.

The rise of social networks like Facebook, MySpace, and Bebo is changing the way we see ourselves, how we interact with each other, how we work and how we do business on a daily basis. Throwing Sheep in the Boardroom explores the powerful forces driving the social networking revolution, the impact of these profound changes, and the far reaching consequences of social networking.

Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach.

Driven by eyewitness accounts and combining urban history with a life-and-death drama and a technological detective story, Floodpath grippingly reanimates the reality behind LA noir fictions like the classic film Chinatown. In an era of climate change, increasing demand on water resources, and a neglected American infrastructure, the tragedy of the St. Francis Dam has never been more relevant.

The Civil War was the first "modern war." Because of the rapid changes in American society, Abraham Lincoln became president of a divided United States during a period of technological and social revolution. Among the many modern marvels that gave the North an advantage was the telegraph, which Lincoln used to stay connected to the forces in the field in almost real time. No leader in history had ever possessed such a powerful tool to gain control over a fractious situation. An eager student of technology, Lincoln had to learn to use the power of electronic messages.

This is the story of how America's first women soldiers helped win World War I, earned the vote, and fought the US Army. In 1918 the US Army Signal Corps sent 223 women to France. They were masters of the latest technology: the telephone switchboard. General John Pershing, commander of the American Expeditionary Forces, demanded female "wire experts" when he discovered that inexperienced doughboys were unable to keep him connected with troops under fire.

Connecting our speed-obsession with today's global capitalism, Taylor composes a grand narrative showing how commitments to economic growth and extreme competition, combined with accelerating technological innovation, have brought us close to disaster. Psychologically, environmentally, economically, and culturally, speed is taking a profound toll on our lives.

Self-driving cars sound fantastical and futuristic, and yet they'll soon be on every street in America. Whether it's Tesla's Autopilot, Google's Waymo, Mercedes' Distronic, or Uber's modified Volvos, companies around the world are developing autonomous cars. But why? And what will they mean for the auto industry and humanity at large? In Robot, Take the Wheel, famed automotive expert Jason Torchinsky gives a colorful account of the development of autonomous vehicles and their likely implications.

As NASA prepared for the launch of Apollo 11 in July 1969, many African American leaders protested the billions of dollars used to fund "space joyrides" rather than help tackle poverty, inequality, and discrimination at home. This volume examines such tensions as well as the ways in which NASA's goal of space exploration aligned with the cause of racial equality. It provides new insights into the complex relationship between the space program and the civil rights movement in the Jim Crow South and abroad.

It is natural for us to fear artificial intelligence. But does Siri really want to kill us? Perhaps we are falling into the trap of projecting human traits onto the machines we might build. In Evolutionary Intelligence, Neuman offers a surprisingly positive vision in which computational intelligence compensates for the well-recognized limits of human judgment, improves decision making, and actually increases our agency. Neuman takes the listener on an exciting, fast-paced ride, all the while making a convincing case about a revolution in computationally augmented human intelligence.

In the first half of the nineteenth century, transportation in the United States underwent an extraordinary transformation. In The American Transportation Revolution, Aaron W. Marrs explores the cultural influence of steamboats and railroads, which fascinated Americans across the country.

This is a story about a family coming of age at the same time as smartphones and social media; a multiracial family coming into its own as windows into social injustice opened up before our very screens; and a multi-parent multi-professional family with children living differently depending on which house and which combination of family members happen to be home. While it is a story about a family, it is really the story of technological and global changes unfolding on our doorsteps.

Ready to escape the drama of existing social media platforms and try something new and awesome in the world of social media? In Mastodon For Dummies, experienced tech trainers Chris Minnick and Mike McCallister show you exactly how to use Mastodon, the hot decentralized social media offering on the web and destination for thousands of social media migrants. Learn how to sign up for the service on your choice of server and get familiar with the rules of what's sure to become your new favorite app.