Showing results by publisher "Bolinda Publishing Pty Ltd" in Business Ethics
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We First
- How Brands and Consumers use Social Media to Build a Better World
- By: Simon Mainwaring
- Narrated by: John Lee
- Length: 10 hrs and 26 mins
- Unabridged
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Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet.
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Regular price: £23.99 or 1 Credit
Sale price: £23.99 or 1 Credit
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