Showing results by publisher "HarperAudio" in Business Development & Entrepreneurship
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The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
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As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
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very useful read
- By John Gould on 02-08-15
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The 22 Immutable Laws of Marketing
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Release date: 22-04-14
- Language: English
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#AskGaryVee
- One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk, Jack Welch, Dave Ramsey
- Length: 11 hrs and 37 mins
- Unabridged
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Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.
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so so so so...
- By Petras on 23-04-16
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#AskGaryVee
- One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
- Narrated by: Gary Vaynerchuk, Jack Welch, Dave Ramsey
- Length: 11 hrs and 37 mins
- Release date: 08-03-16
- Language: English
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Sky High
- The IndiGo Story
- By: Tarun Shukla
- Narrated by: Ranjit Madgavkar
- Length: 9 hrs and 12 mins
- Unabridged
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In Sky High, award-winning journalist Tarun Shukla presents a detailed account of how one dream, two media-shy friends and some great execution created an aviation behemoth. Based on years of research, extensive interviews and authoritative data, this is a fascinating story of patience, planning and persistence.
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Sky High
- The IndiGo Story
- Narrated by: Ranjit Madgavkar
- Length: 9 hrs and 12 mins
- Release date: 25-09-24
- Language: English
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Blowing My Way to the Top
- How to Break the Rules, Find Your Purpose, and Create the Life and Career You Deserve
- By: Jen Atkin
- Narrated by: Jen Atkin
- Length: 5 hrs and 54 mins
- Unabridged
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From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve - along with a behind-the-scenes look into Jen’s own wild and wonderful road to success.
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Jen is such a visionary! Must read for female entrepreneurs
- By Pamela H on 14-11-21
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Blowing My Way to the Top
- How to Break the Rules, Find Your Purpose, and Create the Life and Career You Deserve
- Narrated by: Jen Atkin
- Length: 5 hrs and 54 mins
- Release date: 08-12-20
- Language: English
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What I Wish I Knew When I Was 20 - 10th Anniversary Edition
- A Crash Course on Making Your Place in the World
- By: Tina Seelig
- Narrated by: Eileen Stevens
- Length: 5 hrs and 36 mins
- Unabridged
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Major life transitions such as leaving the protected environment of school or starting a new career can be daunting. It is scary to face a wall of choices, knowing that no one is going to tell us if we make the right decision. There is no clearly delineated path or recipe for success. Even figuring out how and where to start can be a challenge. As head of the Stanford Technology Ventures Program, Tina Seelig’s job is to guide her students as they make the difficult transition from the academic environment to the professional world.
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What I Wish I Knew When I Was 20 - 10th Anniversary Edition
- A Crash Course on Making Your Place in the World
- Narrated by: Eileen Stevens
- Length: 5 hrs and 36 mins
- Release date: 28-05-19
- Language: English
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The E-Myth Enterprise
- By: Michael E. Gerber
- Narrated by: John H. Mayer
- Length: 4 hrs and 28 mins
- Unabridged
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The E-Myth Enterprise explores the requirements that any new business must meet: the satisfaction of its four primary influencers - its employees, customers, suppliers, and investors - through four fundamental categories - visual, emotional, functional, and financial. Together these form the twin strategies every entrepreneur must use to design a business.
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Bad easy answers to complex questions
- By Niall on 06-06-11
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The E-Myth Enterprise
- Narrated by: John H. Mayer
- Length: 4 hrs and 28 mins
- Release date: 23-06-09
- Language: English
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No One Is Self-Made
- Build Your Village to Flourish in Business and Life
- By: Lakeysha Hallmon
- Narrated by: Lakeysha Hallmon
- Length: 7 hrs
- Unabridged
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This book isn’t just for one kind of entrepreneur—it’s for every kind. Whether you're thriving with purpose or struggling to grow your business and battle self-doubt, No One is Self-Made offers solutions and encouragement you need to push forward with the right community. From the visionary behind the groundbreaking Village Market, a direct pipeline connecting Black businesses to engaged consumers, this inspirational guide dares to dismantle the myth of individualism and reveals how collective support can shatter systemic barriers to success.
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No One Is Self-Made
- Build Your Village to Flourish in Business and Life
- Narrated by: Lakeysha Hallmon
- Length: 7 hrs
- Release date: 04-02-25
- Language: English
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Stretch
- Unlock the Power of Less - and Achieve More Than You Ever Imagined
- By: Scott Sonenshein
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 58 mins
- Unabridged
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Stretch identifies key ways for people and organizations to work beyond their resources to achieve higher performance. Based on in-depth research in psychology and management, Scott Sonenshein shows how to accomplish goals, find professional and personal success, and live a richer life. Sonenshein reveals that while we rarely have all we think we need, we usually have more than we imagine.
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Stretch
- Unlock the Power of Less - and Achieve More Than You Ever Imagined
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 58 mins
- Release date: 07-02-17
- Language: English
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Focus
- The Future of Your Company Depends on It
- By: Al Ries
- Narrated by: Al Ries
- Length: 3 hrs
- Abridged
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If your company has lost the focus it once had, here are clear solutions for moving your organization back to its key service and discarding everything else. Ries, coauthor of The 22 Immutable Laws of Marketing, gives clear examples from a variety of industries and demonstrates how crucial focus can be.
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Interesting as a retrospective review of historic business strategy...
- By Ian on 31-01-24
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The Monk and the Riddle
- The Art of Creating a Life While Making a Living
- By: Randy Komisar, Kent Lineback
- Narrated by: Randy Komisar
- Length: 5 hrs and 58 mins
- Unabridged
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What would you be willing to do for the rest of your life? It's a question most of us consider only hypothetically - opting instead to "do what we have to do" to earn a living. But in the critically acclaimed best seller The Monk and the Riddle, entrepreneurial sage Randy Komisar asks us to answer it for real.
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a smart person's perspective on life
- By Kim on 13-03-23
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The Monk and the Riddle
- The Art of Creating a Life While Making a Living
- Narrated by: Randy Komisar
- Length: 5 hrs and 58 mins
- Release date: 10-07-18
- Language: English
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Split the Pie
- A Radical New Way to Negotiate
- By: Barry Nalebuff
- Narrated by: Mike Chamberlain, Jonathan Todd Ross, Teri Schnaubelt
- Length: 8 hrs and 42 mins
- Unabridged
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Negotiations are incredibly stressful and can bring out the worst in people. Wouldn’t it be better if there were a principled way to negotiate? Wouldn’t it be even better if there were a way to treat people fairly and get treated fairly in a negotiation? Split the Pie offers a new approach that does both—a field-tested method that reframes how negotiations play out. Barry Nalebuff, a professor at Yale School of Management, helps identify what’s really at stake in a negotiation: the “pie.” The negotiation pie is the additional value created through an agreement to work together.
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it's a marvel
- By Michael on 04-12-22
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Split the Pie
- A Radical New Way to Negotiate
- Narrated by: Mike Chamberlain, Jonathan Todd Ross, Teri Schnaubelt
- Length: 8 hrs and 42 mins
- Release date: 08-03-22
- Language: English
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She Builds
- The Anti-Hustle Guide to Grow Your Business and Nourish Your Life
- By: Jadah Sellner
- Narrated by: Jadah Sellner
- Length: 9 hrs and 48 mins
- Unabridged
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Entrepreneur, bestselling author, and business coach Jadah Sellner knows what it’s like to be burned out, in debt, and just barely holding on to a new business. In the process of launching and building multiple companies, she realized today’s aggressive 24/7 hustle culture wasn’t working for her—or for her clients. In She Builds, Sellner shares a new entrepreneurial model for women, centered on sustainable leadership—a practical framework they can use to create a business on their own terms, prioritize their well-being, and break free from the toxic culture that leads to burnout.
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She Builds
- The Anti-Hustle Guide to Grow Your Business and Nourish Your Life
- Narrated by: Jadah Sellner
- Length: 9 hrs and 48 mins
- Release date: 15-11-22
- Language: English
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Straight Talk for Startups
- 100 Insider Rules for Beating the Odds - From Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity
- By: Randy Komisar, Jantoon Reigersman
- Narrated by: Randy Komisar
- Length: 7 hrs and 30 mins
- Unabridged
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Veteran venture capitalist Randy Komisar and finance executive Jantoon Reigersman share no-nonsense, counterintuitive guidelines to help anyone build a successful startup. Over the course of their careers, Randy Komisar and Jantoon Reigersman continue to see startups crash and burn because they forget the timeless lessons of entrepreneurship. But, as Komisar and Reigersman show, you can beat the odds if you quickly learn what insiders know about what it takes to build a healthy foundation for a thriving venture.
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Excellent book
- By A W Smith on 01-03-19
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Straight Talk for Startups
- 100 Insider Rules for Beating the Odds - From Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity
- Narrated by: Randy Komisar
- Length: 7 hrs and 30 mins
- Release date: 05-06-18
- Language: English
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Managing the Non-Profit Organization
- Principles and Practices
- By: Peter F. Drucker
- Narrated by: Peter F. Drucker
- Length: 2 hrs and 57 mins
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The nonprofit sector of our society is growing rapidly, creating a major need for guidelines and expert advice on how to manage these organizations effectively. Management guru Peter F. Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, people development, decision-making, and much more. Included are interviews with nine experts that address key issues in the booming nonprofit sector.
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Managing the Non-Profit Organization
- Principles and Practices
- Narrated by: Peter F. Drucker
- Length: 2 hrs and 57 mins
- Release date: 16-12-99
- Language: English
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Me, Inc.
- Build an Army of One, Unleash Your Inner Rock God, Win in Life and Business
- By: Gene Simmons
- Narrated by: Gene Simmons, John Varvatos
- Length: 6 hrs and 4 mins
- Unabridged
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KISS did not become one of the most successful rock bands in history by accident. Long before they first took the stage, Gene Simmons and Paul Stanley had a clear-cut operating plan for their business. Over the past forty years, KISS has sold over 100 million CDs and DVDs worldwide and manages over 3,000 licensed merchandise items. In addition to KISS, Simmons’ lucrative ventures include two hit reality shows, a professional sports team, a restaurant chain, and a record company.
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Awesome
- By Tony jones on 28-05-15
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Me, Inc.
- Build an Army of One, Unleash Your Inner Rock God, Win in Life and Business
- Narrated by: Gene Simmons, John Varvatos
- Length: 6 hrs and 4 mins
- Release date: 21-10-14
- Language: English
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Chutzpah
- Why Israel Is a Hub of Innovation and Entrepreneurship
- By: Inbal Arieli
- Narrated by: Yelena Shmulenson
- Length: 6 hrs and 43 mins
- Unabridged
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Tech insider Inbal Arieli goes against the common belief that Israel’s outstanding economic accomplishments are the byproduct of its technologically advanced military or the result of long-standing Jewish traditions of study and questioning. Rather, Arieli gives credit to the unique way Israelis are raised in a culture that supports creative thinking and risk taking. Growing up within a tribal-like community, Israelis experience childhoods purposely shaped by challenges and risks - in a culture that encourages and rewards chutzpah.
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Motivating, Inspiring and Educative
- By Ola on 17-01-21
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Chutzpah
- Why Israel Is a Hub of Innovation and Entrepreneurship
- Narrated by: Yelena Shmulenson
- Length: 6 hrs and 43 mins
- Release date: 20-08-19
- Language: English
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The Enlightened Capitalists
- Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good
- By: James O'Toole
- Narrated by: David Marantz
- Length: 19 hrs and 4 mins
- Unabridged
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An expert on ethical leadership analyzes the complicated history of business people who tried to marry the pursuit of profits with virtuous organizational practices - from British industrialist Robert Owen to American retailer John Cash Penney and jeans-maker Levi Strauss to such modern-day entrepreneurs Anita Roddick and Tom Chappell.
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Enlightening material
- By Ali Alderete on 17-01-20
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The Enlightened Capitalists
- Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good
- Narrated by: David Marantz
- Length: 19 hrs and 4 mins
- Release date: 26-02-19
- Language: English
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How Big-Tech Barons Smash Innovation—and How to Strike Back
- By: Ariel Ezrachi, Maurice E. Stucke
- Narrated by: Scott R. Pollak
- Length: 7 hrs and 52 mins
- Unabridged
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Silicon Valley’s genius combined with limited corporate regulation promised a new age of technological innovation in which entrepreneurs would create companies that would in turn fuel unprecedented job growth. Yet disruptive innovation has stagnated even as the five leading tech giants, which account for approximately 25 percent of the S&P 500’s market capitalization, are expanding to unimaginable scale and power. In How Big-Tech Barons Smash Innovation—and How to Strike Back, Ariel Ezrachi and Maurice E. Stucke explain why this is happening and what we can do to reverse it.
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How Big-Tech Barons Smash Innovation—and How to Strike Back
- Narrated by: Scott R. Pollak
- Length: 7 hrs and 52 mins
- Release date: 28-06-22
- Language: English
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Strategy Rules
- Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
- By: David B. Yoffie, Michael A. Cusumano
- Narrated by: Tom Dheere
- Length: 7 hrs and 15 mins
- Unabridged
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The authors of the best-selling Competing on Internet Time (a Businessweek top-10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business - Bill Gates, Andy Grove, and Steve Jobs - offering lessons for all managers and entrepreneurs on leadership, strategy, and execution.
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Strategy Rules
- Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
- Narrated by: Tom Dheere
- Length: 7 hrs and 15 mins
- Release date: 05-05-20
- Language: English
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Creativity Rules
- Getting Ideas Out of Your Head and into the World
- By: Tina Seelig
- Narrated by: Eliza Foss
- Length: 5 hrs and 12 mins
- Unabridged
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Listeners will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something complex, interesting, and powerful.
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Creativity Rules
- Getting Ideas Out of Your Head and into the World
- Narrated by: Eliza Foss
- Length: 5 hrs and 12 mins
- Release date: 12-12-17
- Language: English
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