Showing results by publisher "Brilliance Audio" in Business & Careers

In Cowgirl Power, advertising CEO and cowgirl Gay Gaddis shares insights and examples for women to lead like fearless, risk-taking cowgirls: enhance and exude confidence, developing personal power on all fronts. As the owner of one of the largest female-owned independent agencies in the U.S. and former chairman of C200, one of the country’s top women’s business organizations, Gay Gaddis knows a thing or two about empowerment. Gay’s secrets of success have roots in the spirited strength of real cowgirls who were fearless risk-takers in everything they did.

Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best. As a result, the business can find itself in a performance plateau that it cannot seem to break out of.

No one likes to diet, but the personal stories in Chicken Soup for the Soul: Shaping the New You will encourage and inspire listeners with positive, practical, and purposeful tales of dieting and fitness. This is a great book for anyone embarking on a healthier lifestyle.

Art and science are famous opposites. Contemporary innovation mostly keeps them far apart. But in this book, David Edwards, world-renowned inventor; Harvard professor of the practice of idea translation; creator of breathable insulin, edible food packaging, and digital scents, reveals that the secret to creating very new things of lasting benefit, including innovations we will need to sustain human life on the planet, lies in perceiving art and science as one.

In the 1970s, a new wave of feminism was sweeping America. But in the boys’ club of banking and finance, women were still infantilized—no credit without a male cosigner, and their income was dismissed as unreliable. If bankers weren’t going to accommodate women, then women had to take control of their own futures. In 1978 in Denver, Colorado, the opening of the Women’s Bank changed everything.

Business schools teach that the most important prerequisite for starting a business is a business plan. Nonsense, says Carl Schramm in Burn the Business Plan, who for a decade headed the most important foundation devoted to entrepreneurship in this country. Microsoft, Apple, Facebook, and Google are just a few of the companies that began without one.

Small Business, Big Success offers unconventional but proven strategies to run a better small business. It also provides a roadmap for owners looking to expand their small businesses by doing more business with Big Business. Cynthia's down-in-the-trenches stories, along with those from other small-business CEOs and Big Business experts, show you how to connect with highly sought-after customers and win them over!

Peak performance coach Hugh Blane shares his three guiding principles for converting human potential into inspired performance. He does this by providing a detailed road map for transforming a leader’s results at work and home in unprecedented ways. Lead Boldly makes the compelling case that there are vast levels of untapped potential in every corner and cubicle of organizations.