Showing results for "Youth" in Consumer Behavior & Market Research
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Selling the Fountain of Youth
- How the Anti-Aging Industry Made a Disease Out of Getting Old - and Made Billions
- By: Arlene Weintraub
- Narrated by: Dina Pearlman
- Length: 7 hrs and 49 mins
- Unabridged
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The beauty industry - which once revolved around creams and powders, subtle agents to enhance beauty - has become the anti-aging industry, overrun with steroids, human growth hormone injections, and bio-identical hormones, all promoted as cures for getting old. Acclaimed BusinessWeek science reporter Arlene Weintraub takes us inside this world, from the marketing departments of huge pharmaceutical companies to the backroom of your local pharmacy to celebrity enthusiasts like Oprah.
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Fascinating content, boring style.
- By Judy Corstjens on 22-03-11
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Selling the Fountain of Youth
- How the Anti-Aging Industry Made a Disease Out of Getting Old - and Made Billions
- Narrated by: Dina Pearlman
- Length: 7 hrs and 49 mins
- Release date: 24-08-10
- Language: English
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Regular price: £14.99 or 1 Credit
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YouthNation
- Building Remarkable Brands in a Youth-Driven Culture
- By: Matt Britton
- Narrated by: Joe Knezevich
- Length: 5 hrs and 30 mins
- Unabridged
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YouthNation is an indispensable brand road map to the youth-driven economy. Exploring the idea that youth is no longer an age - it's a commodity that's available to everyone - this book shows what it takes to stay connected, agile, authentic, and relevant in today's marketplace. Listeners will learn the ins and outs of the new consumer and the tools, methods, and techniques that ensure brand survival in the age of perpetual youth.
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YouthNation
- Building Remarkable Brands in a Youth-Driven Culture
- Narrated by: Joe Knezevich
- Length: 5 hrs and 30 mins
- Release date: 27-07-20
- Language: English
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Regular price: £14.99 or 1 Credit
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