Showing results for "We" in Direction & Production

Despite increasing corporate mergers and bottom-line thinking, the entertainment business will never function like a bank or an insurance company because it is an industry rooted in imagination. Rules are meant to be broken. The best work is often produced in an environment where plans change by the minute and nothing seems to make sense. To wit, those who choose this profession must alter preconceived notions of work itself, sometimes discovering that fantasy and horror describe both movie genres and life on the job.

Audience-ology takes you to one of the most unknown places in Hollywood - a place where famous directors are reduced to tears and multi-millionaire actors to fits of rage. A place where dreams are made and fortunes are lost. This book is the chronicle of how real people have written and rewritten America’s cinematic masterpieces by showing up, watching a rough cut of a new film, and giving their unfettered opinions so that directors and studios can salvage their blunders, or better yet, turn their movies into all-time classics.