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In this revolutionary guide, Stanford University Professor and international best-selling author of inGenius adopts her popular course material to teach everyone how to make imaginative ideas a reality.

Listeners will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something complex, interesting, and powerful.