Showing results for "Secret Formula The inside story of how CocaCola became the bestknown brand in the world" in Business Development & Entrepreneurship
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Secret Formula
- The Inside Story of How Coca-Cola Became the Best-Known Brand in the World
- By: Frederick Allen
- Narrated by: Kyle Tait
- Length: 22 hrs and 57 mins
- Unabridged
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Overall
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Performance
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Story
Secret Formula follows the colorful characters who turned a relic from the patent medicine era into a company worth $80 billion. Award-winning reporter Frederick Allen's engaging account begins with Asa Candler, a nineteenth-century pharmacist in Atlanta who secured the rights to the original Coca-Cola formula and then struggled to get the cocaine out of the recipe. After many tweaks, he finally succeeded in turning a backroom belly-wash into a thriving enterprise.
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Secret Formula
- The Inside Story of How Coca-Cola Became the Best-Known Brand in the World
- Narrated by: Kyle Tait
- Length: 22 hrs and 57 mins
- Release date: 13-08-24
- Language: English
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Regular price: £16.99 or 1 Credit
Sale price: £16.99 or 1 Credit
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