Showing results for "Hearts" in Marketing & Sales

Are you making it difficult for your potential customers to buy from you? Today's buyers are overloaded - overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded "sales process". In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure - and alienating potential buyers in the process.

The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

The Heart of Hospitality is the essential guide to creating exceptional customer service and hospitality for guests of all generations, including millennials, boomers, and more.

Sales have changed in the last 30 years. Gone are the days of manipulative and pushy salespeople who rely on charm to get sales. Selling from the Heart is the new economy, where relationships matter and old-school techniques just don’t work anymore. Relationships are what will fuel your sales funnel and allow you to reach your sales goals. Social media is a great place to develop those relationships that lead to sales. Larry Levine will teach you how to do in a natural way and how not to only be yourself, but your best self and succeed!

Under pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti-to-the-wall forms of digital marketing that limit the potential of their long hours, countless experiments, and warehouses of data. And in the end, they watch their competition sprint ahead.

The on-demand digital economy and the higher-than-high standard set by companies like Amazon have created a new kind of consumer—a NOW Customer. They are always on (and always online) and expect rapid resolutions and engaged interactions from their brands at all times and across every touchpoint.

A revolutionary way to discover real sales success and bring new value to your company! Sales is not just about logic and emotion. Extraordinary salespeople are top earners because they understand the deeper levels of the brain and how buyers think.

Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.

Too many salespeople are focused on the end result, the outcome - the close - and another notch on their gun! But, what if you approached “sales” from a heart-centered standpoint, with curiosity and playfulness, as though the world were your sandbox? What if you created relationships for no other reason than to help others and make new friends? The bottom line is important, but if you detach from this burden while you are creating relationships, you will find that the health of your bottom line will improve on its own!

Selling with H.E.A.R.T. is a step by step sales process specifically designed for heart-centered businesses and sales people, especially in the health and wellness industry.

We love transforming lives and making an impact with our business and you can too! In this inspiring podcast, join hosts Mich, Katy, Holly, and Rach as they delve into their transformative journeys with a network marketing business that has profoundly impacted their lives. From personal growth to strengthened friendships and financial benefits, the women share heartfelt stories and candid experiences that illustrate the support and community they've built together

Today, more than ever, buyers are craving "human-to-human" contact and the meaningful connections that have been lost in the big wide world of overly curated social media and impersonal chat bots. This book is all about reclaiming that connection, by getting back to the basics of attracting and retaining loyal customers, being confident in your sales interactions, and creating a winning mindset.

Grant Muller was nearly killing himself – quite literally. A desperate quest to get rich had made him a millionaire before the age of 30 but then taken him to the brink: homeless, living on drugs and hustle. If his lifestyle didn’t end him, one of the thugs he owed money to would surely do the job. So when he finally got off the streets and got clean, he knew everything had to change. He reinvented himself, and along the way came to understand that real success in sales isn’t just about the hustle, or about being top of mind. It’s about the human connections you create.

Welcome to “The Heart of North Texas”, a podcast that celebrates the work of nonprofit organizations in the region, hosted by Zoe Martin and supported by Buddy Broyles. In each episode, We will bring you stories of compassion, resilience, and dedication from the people who are making a difference in the lives of others. We'll talk to founders, volunteers, and beneficiaries to learn about the transformative work that these organizations are doing. Whether you're a long-time resident or a newcomer to the area, Heart of North Texas will open your eyes to the extraordinary work being done ...

From the best-selling authors of The Power of Visual Storytelling comes the highly anticipated follow-up, The Laws of Brand Storytelling - the definitive, quick rulebook for how to use the power of storytelling to win over customers' hearts, minds, and long-term loyalty.

Imagine if every time you spoke in public - be it at a conference, event, webinar or Zoom presentation - you had people queuing up to do business with you. With the right tools, public speaking can help you to increase your influence, grow your business, and get you an ROI every time you speak. Beyond this, speaking helps you to be seen as a leading authority and go-to in your industry, becoming highly in demand as an individual, brand, or company.

If you are a rep, business owner, coach, or practitioner seeking to hone your sales techniques in a more customer-centric way, then Heart-Powered Sales is for you. In this book, author Robin Treasure offers a fresh and empowering perspective on how to achieve more success by cultivating your natural gifts of emotional intelligence and intuition.