Showing results for ""sophie roberts"" in Computers & Technology

Long before books were mass produced, those made of reeds from along the Nile were worth fighting and dying for. Journeying along the battlefields of Alexander the Great, beneath the eruptions of Mount Vesuvius, at Cleopatra's palaces and the scene of Hypatia's murder, award-winning author Irene Vallejo chronicles the excitement of literary culture in the ancient world, and the heroic efforts that ensured this impressive tradition would continue.

Digital influencing is one of the most exciting and disruptive new industries, forecast to be worth over £10bn by 2020, but those charged with making this an effective part of their digital strategy rarely understand how this emergent industry works. When it comes to online growth, digital influencers are now consistently outperforming traditional media and brand advertising, even if much of what they do remains a mystery to many people. Sara McCorquodale is the UK's leading authority on the influencer space, and this new book demystifies exactly how digital influence works.