Showing titles in Writing & Publishing

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

Vibrant, believable characters help drive a fictional story. Along with a clever plot, well-drawn characters make us want to continue reading a novel or finish watching a movie. In Creating Characters, Dwight V. Swain shows how writers can invent interesting characters and improve them so that they move a story along.

Just after the iron curtain fell on Eastern Europe, John Steinbeck and acclaimed war photographer Robert Capa ventured into the Soviet Union to report for the New York Herald Tribune. This rare opportunity took the famous travellers not only to Moscow and Stalingrad - now Volgograd - but through the countryside of the Ukraine and the Caucasus. A Russian Journal is the distillation of their journey and remains a remarkable memoir and unique historical document.

In Not Quite World's End, John Simpson looks at the world's troubles, the Middle East, global warming, population explosion, and takes the perhaps surprising view that it's actually not nor will be the end of the world. His vivid prose, his clear-sightedness, and the wonderful anecdotes about the many strange people and places he has come across all add up to a richly satisfying read.

Ben Judah is an acclaimed foreign correspondent, but here he turns his reporter's gaze on home, immersing himself in the hidden world of London's immigrants to reveal the city in the eyes of its beggars, bankers, coppers, gangsters, carers and witch-doctors. From the backrooms of its mosques, Tube tunnels and nightclubs to the frontlines of its streets, Judah has supped with oligarchs and spent nights sleeping rough, worked on building sites and talked business with prostitutes; he's heard stories of heartbreaking failure, but also witnessed extraordinary acts of compassion.

Eric Edson has developed a new tool for bringing depth and passion to any screenplay or novel - the 23 Actions All Great Heroes Must Take. It's an easy-to-understand paradigm that provides writers and filmmakers the interconnecting, powerful storytelling elements they need. With true insight, this accomplished screenwriter and university professor pinpoints the story structure reasons most new spec scripts don't sell.

While writers might disagree over showing versus telling or plotting versus pantsing, none would argue this: If you want to write strong fiction, you must make your readers feel. The reader's experience must be an emotional journey of its own, one as involving as your characters' struggles, discoveries, and triumphs are for you. That's where The Emotional Craft of Fiction comes in. Veteran literary agent and expert fiction instructor Donald Maass shows you how to use story to provoke a visceral and emotional experience in readers.

Peter Ross' articles from around Scotland provide a piece-by-piece portrait of a nation as it changes. They show Scotland as she really is, a hopeful country not without problems and pain but a nation made great by the people who live, love, laugh and graft there. From anatomists who find dissection beautiful to chip-shop owners who sing arias while serving fish suppers, the Scots in these pages come over as eccentric, humorous, moving and extraordinary.

Creative flow has blessed me with 39 novels that have collectively sold over 5 million copies, in sixteen languages, in under eight years, earning me over $10 million and over fifty spots on The New York Times, Wall Street Journal, USA Today, and foreign bestselling lists. All of my dreams came true because I learned to write amazing fiction. I wrote this book for the old me—the girl who had big dreams, but no real idea how to write the books she’d need to make those big dreams come true. I wanted to make it easier for her to get to where I am now by sharing what I learned along the way.

We Need Your Art is a revolutionary reprogramming of everything we have been taught and told about being a creative, removing the shame and fear we may feel at dubbing ourselves artists and inviting us to create proudly, with celebration. This book is a warm hug, a pep talk, the wise teacher you always wanted, the loving parent you needed, and the fire in your belly that you need to get roaring.

This exclusive bundle combines the power of "Building Your Money Machine with ChatGPT" and the "ChatGPT Side Hustles Bible" to give you everything you need to succeed in the fast-evolving world of AI and online business. Whether you're an entrepreneur, a freelancer, or someone looking to boost your income, this book set is your all-in-one solution to leveraging ChatGPT for financial success.

Do you know it, do you remember it, the drives, the attitudes, the terrors and, yes, the joys? Thus Steinbeck introduces his collection of poignant and hard-hitting dispatches for the New York Herald Tribune when the Second World War was at its height. He begins in England, recounting the courage of the bomber crews, the tragic air-raids and the strangeness of the British, before being sent to Africa and joining a special operations unit off the coast of Italy.

Over the course of his distinguished entertainment career, Alan Bennett has received multiple awards and honours, including two BAFTAs, four Laurence Olivier Awards, two Tony Awards, an Academy Award nomination for his film The Madness of King George, and a British Book Award for Author of the Year in 2006. In this four-part collection of his remarkable Untold Stories, the acclaimed writer considers his childhood, career, and the current state of the world with his customary blend of wit and poignancy.

In Sit Down and Cheer, Martin Kelner traces the development of this relationship from its humble origins in the 1960 Olympics, by way of the first-ever Match of the Day in 1964, through to the financial impact of Sky, right up to the high-tech gadgetry of our present-day viewing. Insightful and very funny, this is an entertaining exploration of two major national pastimes and not to be missed.

Patrick Radden Keefe’s work has garnered prizes ranging from the National Magazine Award and the National Book Critics Circle Award in the US to the Orwell Prize in the UK for his meticulously reported, hypnotically engaging work on the many ways people behave badly. Rogues brings together a dozen of his most celebrated articles from The New Yorker.

This is not a book about Iraq's history, nor an inventory of the many Middle Eastern wars that have spun out over the past twenty years, though both wars and history are part of its narrative, from the American invasion to the Arab Spring, ISIS and beyond. This is the story of a people who once lived under the rule of a megalomaniac leader who shaped the state in his own image. Then one day, after yet another war, a foreign army invaded, toppled the leader, destroyed the state, and proceeded to invent a new country.

Show, don't tell is probably the single most important piece of advice given to writers. But many writers struggle to understand this powerful principle or have difficulty applying it to their own work. Even experienced authors sometimes don't grasp the finer nuances of showing and telling. In this book, Sandra Gerth draws on her experience as an editor and a best-selling author to show you how to show and tell you when to tell.

We all love stories. But why do we tell them? And why do all stories function in an eerily similar way? John Yorke, creator of the BBC Writers' Academy, has brought a vast array of drama to British screens. Here he takes us on a journey to the heart of storytelling, revealing that there truly is a unifying shape to narrative forms - one that echoes the fairytale journey into the woods and, like any great art, comes from deep within. From ancient myths to big-budget blockbusters, he gets to the root of the stories that are all around us, every day.

The sentence is the common ground where every writer walks. A poet writes in sentences, but so does the unsung author who came up with Items trapped in doors cause delays. A good sentence can be written (and read) by anyone if we simply give it the gift of our time, and it is as close as most of us will get to making something truly beautiful. Enter acclaimed author Professor Joe Moran. Using minimal technical terms, First You Write a Sentence is his unpedantic but authoritative explanation of how the most ordinary words can be turned into verbal constellations of extraordinary grace.

These Foolish Things captivatingly charts Dylan's life: from his peripatetic childhood and late adolescence in 1970s London - a city then alive with possibility - to his award-winning tenure at what would become one of the most dynamic magazines of its era, GQ.