Showing results by author "Alex Ferguson" in Management & Leadership

Revised and updated with new material from the paperback edition. Includes a prelude read by Sir Alex Ferguson. Sir Alex Ferguson's compelling story is always honest and revealing he reflects on his managerial career that embraced unprecedented European success for Aberdeen and 26 triumphant seasons with Manchester United.

What does it take to lead a team to world-class success over a sustained period of time?Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world. In this inspirational and straight-talking new book, Sir Alex reveals the secrets behind his record-breaking career..

Sir Alex Ferguson es uno de los pocos líderes que verdaderamente conoce su materia. En sus treinta y ocho años dentro del mundo del fútbol, Ferguson ganó la impresionante cifra de 49 títulos y fue la pieza angular que convirtió al Manchester United en una de las grandes marcas del mundo entero. Liderazgo está estructurado alrededor de las claves estratégicas y de los valores fundamentales de la vida de Ferguson. Incluye temas que se asocian con su estilo de gestión: Disciplina, Control, Trabajo en Equipo y Motivación.