• The Dynamic Duo: Combining SEO and Paid Social for a Meaningful ROI
    Jan 27 2025

    In this episode of Word on the Street, Dealer OMG teams up with Reunion Marketing to explore how combining SEO and paid social creates powerful synergy in automotive marketing. Learn how organic search strategies align with paid social campaigns to attract and convert customers while driving a meaningful ROI. Whether you're looking to refine your dealership's digital presence or maximize your marketing spend, this episode is packed with actionable insights to help you stand out in today’s competitive automotive landscape. Tune in now to transform your marketing strategy!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    45 mins
  • Automotive Digital Marketing Unveiled: A Candid Conversation
    Jan 9 2025

    In this episode of Automotive Digital Marketing Unveiled: A Candid Conversation, we sit down with the Lewis Brothers from Crossroad Conversations to explore the evolution of dealership marketing. From traditional tactics like radio and billboards to cutting-edge digital strategies, we dive into the tools and insights driving success today. Learn how targeted social ads, audience segmentation, and creative storytelling are transforming the automotive landscape. Whether you're a dealer or marketer, this episode is packed with actionable takeaways for staying ahead in the industry. Listen now!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    1 hr and 5 mins
  • Crossroads of Automotive Leadership: Driving Culture and Innovation
    Jan 2 2025

    In this special collaborative episode of Word on the Street, we team up with the Lewis Brothers from the Crossroad Conversations podcast to explore what it takes to drive culture, innovation, and success in the automotive industry. From designing employee-centric facilities to building long-term customer relationships, this episode dives into strategies for recruiting top talent, retaining employees, and standing out in a competitive market. Whether you're in the dealership world or curious about leadership in business, this is a conversation you don’t want to miss!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    1 hr and 4 mins
  • The Secret Sauce Of A High-Performing Dealership
    Dec 30 2024

    In this episode of Word on the Street, Andrew Street sits down with Jim Wilkinson, a sales director running a dealership that moves over 1,000 cars monthly. Jim shares his insights on building a standout dealership, from fostering team loyalty and creating exceptional customer experiences to engaging with the community and leveraging innovative management strategies. Whether you're in automotive sales or just curious about what drives success in the industry, this episode is packed with actionable advice and inspiring stories. Listen now to uncover the secrets of high-performing dealerships!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    51 mins
  • Dealer Brand Consistency & The Guys Making it Happen
    Nov 27 2024

    In this episode of Word on the Street, we sit down with Justin and Ben from Agile Creative Solutions, a boutique digital marketing agency transforming how dealerships approach branding and marketing. With decades of experience as dealership marketing directors, Justin and Ben share their expertise on building consistent messaging, leveraging digital and traditional strategies, and addressing key industry challenges like used car acquisition and staffing. Tune in for actionable insights and fresh ideas to elevate your dealership's marketing game in 2024!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    35 mins
  • Going Viral: Proven Tips from Social Media Guru Kaylin Holbrook
    Nov 15 2024

    In this episode of Word on the Street, Dealer OMG’s Ashley Kilbarger sits down with Kaylin Holbrook, social media manager at Sam Pack Five Star Chevrolet, to explore the ins and outs of social media for car dealerships. Kaylin shares how she turned a college internship into a full-time career in social media and explains her approach to getting team buy-in, building authentic engagement, and using trends to increase visibility. She offers practical advice on crafting content that resonates with audiences, staying consistent, and handling the challenges of online feedback. Whether you're an industry pro or just starting out, Kaylin’s journey and insights are a must-listen for anyone looking to make an impact through social media in the automotive world. Don't miss this episode!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    31 mins
  • Unlocking Auto Marketing Success with Industry Pro Shaun Kniffin
    Oct 22 2024

    In this episode of Word on the Street, host Andrew Street sits down with Shaun Kniffin, a seasoned automotive marketing leader, to discuss key strategies for driving success in dealership marketing. Shaun shares his expertise on the importance of team collaboration, enhancing the customer experience, and utilizing digital tools to stay ahead in the competitive auto industry. Whether you're looking for actionable insights or fresh perspectives on marketing, this conversation delivers valuable takeaways for anyone in the automotive space.

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    38 mins
  • Electrifying the Market: An Automotive Veteran's Guide to EV Resale
    Aug 21 2024

    Welcome to another episode of the Word on the Street podcast! In this episode, we're joined by Karl and Grant from Priced Right Auto. Karl shares his fascinating journey from reading "The Greatest Life in the World" in the 1980s to owning his own dealership since 2001. He talks about the challenges and opportunities in the used car market, especially in the EV sector, and how Priced Right Auto has adapted to changing market conditions. Grant, a multimedia artist, discusses the creative marketing strategies that have helped drive their business, including innovative in-house content and targeted advertising campaigns.

    Join us as we dive into the world of independent car dealerships, the rise of EV sales, and the unique marketing approaches that set Priced Right Auto apart. Whether you're in the automotive industry or just love cars, this episode is packed with valuable insights and tips.

    🔗 Links:

    Visit Priced Right Auto: https://www.pricedrightauto.org/
    Learn more about DealerOMG: https://dealeromg.com/
    Don't forget to like, comment, and subscribe for more episodes of the Word on the Street podcast!

    Our Website: https://www.dealeromg.com/


    Find us on social:

    LinkedIn: https://www.linkedin.com/company/dealer-omg/

    Facebook: https://www.facebook.com/DealerOMG

    Instagram: https://www.instagram.com/dealeromg/

    Youtube: https://www.youtube.com/@dealeromg


    Contact us:

    info@dealeromg.com

    512-436-9677



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    39 mins