Wicked Marketing

By: Wicked Bionic
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  • Summary

  • Grow your business with marketing and advertising tips from senior entertainment execs.
    Copyright Wicked Bionic
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Economics Leadership Marketing
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Episodes
  • Corporate Branding

    Corporate Branding
    Jun 30 2021

    Whether internally or externally, corporate branding involves understanding brand identity and how to connect the parent brand and sub-brands to make long-lasting connections with consumers.
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    22 mins
  • Advertising Without Cookies - Effects on Privacy Explained

    Advertising Without Cookies - Effects on Privacy Explained
    Jun 22 2021

    Users are demanding greater privacy and transparency, including choice and control, over how their personal data is used. This episode for consumers and marketers explains the origin of cookies and why a cookie-less world will impact everyone.
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    26 mins
  • Programmatic Advertising Explained

    Programmatic Advertising Explained
    Jun 16 2021

    Programmatic ad buying is software used to buy digital advertising. Programmatic buying uses machines and algorithms to purchase display space across multiple platforms at reduced rates. We’ll tell you why this is an effective use of your marketing dollars.
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    23 mins

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