Bre Donofrio is the founder of V.E.E. by Bre, Virtual Event Experiences. She is a renowned global event curator who has created 1,000+ unique events at worldwide venues, from intimate private dinners to fundraisers to music festivals with audiences surpassing 40,000. Bre is also known as one of the most highly sought after and influential content creators and show producers on the audio-only app Clubhouse, amassing over 14,000 followers (and growing), and co-founding the largest events industry club on the platform. 

She’s often described as a ninja-like networker, and has been featured in multiple publications and podcasts; most recently named one of: “Top 10 Events Pros You Should be Following on Clubhouse” by AccelEvents, and one of “21 Most Influential Women in Events” and “59 Most Influential People in Virtual Events” by Glisser.

In this episode, Bre talks about the power of organizing quality events on Clubhouse to create memorable experiences for their participants and evoke emotions and feelings that last a lifetime. 

Things you will learn in this episode:

[00:01 - 05:23] Opening Segment

• I introduce today’s guest, Bre Donofrio
• Building a platform on Clubhouse 
• Bre talks about her path into the events industry .
• Her early dream of becoming a movie star
• Growing up with family in the creatives space 
• Artistic endeavors for fun and as a passion 

[05:24- 15:12] Something Out of the Ordinary 

• Her first taste of producing content 
• Her school catered to the students’ creative talents 
• Bre talks about her very first job 
• Slowly taking more responsibilities 
• Stumbling into different things 
• Ended up loving all that she did 
• What’s for you will find its way to you 
• Being a creatives person
• Being a storyteller 
• What makes a good story?
• Out of the ordinary
• Nostalgic
• Creates an experience

[15:13 - 30:38] Why Join Clubhouse Today 

• Bre’s unique approach to helping her clients in organizing their events
• Purpose
• Feeling 
• Intimacy 
• Why join Clubhouse 
• You can join regardless of where you are in the creatives space
• Relationship-building 
• Not always about businesses
• Diversity of rooms or interests 
• Build a following quickly on Clubhouse 
• Call to actions are important 

[30:39 - 39:32] Creating Content on Clubhouse

• Bre’s outlook for Clubhouse 
• New wave of content creators in the audio space
• Ever-changing unspoken rules, culture, and etiquette 
• The app will brink back radio shows 
• The live component or unpredictability of the app is its distinct advantage 
• Adjusting your content creation on Clubhouse
• You have to show up real time 
• Bringing the best out of the people you interview 
• Clubhouse vs. other apps like Instagram and TikTok 
• Serve vs. Sell 
• A platform to plan live events 
• Creating an opportunity to connect...