• What is lead generation?

  • Aug 6 2022
  • Length: 1 min
  • Podcast

What is lead generation?

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  • Summary

  • Lead generation is the process of getting people interested in your business and gradually moving them through a pipeline to become paying customers. Some people still have a perception of lead generation as big email blasts and pushy salespeople.

    Why is lead generation marketing important?

    Embracing lead generation is critical for all B2B businesses or any B2C business that offers a considered high-involvement purchase.

    Marketo Engage has seen that businesses that employ a mature, well-developed lead generation process can achieve 133% greater revenue versus their plan than average companies. So there is a clear revenue generation benefit.

    What is the lead generation process?

    1. Website and SEO for Lead Generation

    2. Content Marketing for Lead Generation

    3. Social Media for Lead Generation

    4. Testing and Optimization for Lead Generation

    5. Cold calling for lead generation

    6. Paid campaigns for lead generation

    L4rg provides 100% confirmed, 3 steps verified b2b and b2c leads, conversion ratio up to 30%.

    For more details

    Please visit: wwww.l4rg.com

    Thank you
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