Visual PR LIVE! Ep. 5 – The Power of Collaboration – Combining Strengths! – With guests Graeme Leighfield (GEL Studios) and Clare McDougall (Phoenix Enterprises)

Tuesday 11th June 2024 - 1pm

Visual PR LIVE features three main parts.

Part one: Tips from Visual PR on how to use live and/or long-form conversational video and resulting assets, and how to get the most of out of them all by linking them together.

Part two: A guest from the business community to not only touch on what they do but to leave you with at least one golden nugget of advice from their speciality to help you or your organisation.

Part Three: Charity Spotlight section where we welcome someone from a charity either chosen by our business guest, or by Visual PR. With many charities operating across the world, it is easy to miss just why it is so vital, and what they do to achieve their objectives. Charities are not just about raising money but about making a difference, and there are various ways this can be achieved above and beyond the money that is raised to help them do it, and this makes more sense the more we can understand their motives, objectives, and methods.

In this episode, the content of the three sections are:

• Visual PR – “The power of collaboration – Combining Strengths! How video and audio content featuring others within and guests outside of your organisation can enhance the message and its credibility you are trying to share. But the collaboration doesn’t stop at collaborating with people, but how it is vital to make all of your marketing and PR assets and efforts benefit from feeding to and from each other to maximise their results.
• Business Guest – Graeme Leighfield, Founder, GEL Studios. GEL Studios is the brainchild and labour of love from Graeme and is an award-winning, B-Corp-certified creative agency based in Swindon that provides everything from branding to website and marketing services or workshops. But Graeme has championed the mantra of “collaboration, not competition” as he truly believes that so much can be achieved from working together rather than against or overly protective against each other. We will discuss his advice and feelings on this matter, following his eye-opening and thought-provoking presentation on this subject that we saw earlier this year. – www.gelstudios.co.uk
• Charity Spotlight – Clare McDougall, CEO, Phoenix Enterprises. Phoenix Enterprises’s mission statement is “Improving social and financial inclusion for people in Swindon with mental health issues and learning difficulties through holistic support and work experience.” Each year they provide a vital safety net for over 100 vulnerable adults in Swindon with mental health issues, learning difficulties and physical disabilities. Their challenges range from Autism, Asperger’s and Down syndrome to depression and anxiety. Phoenix enriches lives by building employability skills. - www.phoenixenterprises.co.uk

Visual PR is the missing link between PR and Marketing to create and maximise authentic connections with joined-up thinking. Regular, engaging, and natural conversational broadcasts which can be live and interactive, and then spawn social video clips, podcasts, blog posts, dynamic QR codes, and all linked and promoting each other to drive up the credible sharing of information, and deeper personal connections with you and your brand.

Don’t forget that on the live show viewers can add their questions/comments in the comments section of wherever you are watching the broadcast (YouTube, Facebook, or LinkedIn), and they can be put up on screen with your profile name and photo. So, get involved and ask away.

The shows can be watched back after the live broadcast (without the interaction) from the following locations:

YouTube: www.youtube.com/@visualpruk/playlists
Facebook: www.facebook.com/visualpruk/live
www.visual-pr.co.uk
@VisualPRUK (YouTube, Facebook, Twitter, LinkedIn, Instagram)
enquiries@visual-pr.co.uk
01793 915110

Visual PR LIVE! Ep. 4 – “Visible Brand, Deeper Connections” – With guests Mike Land (Nickel Design) and Naomi Barker (Wiltshire Air Ambulance)

To watch this episode in video format, click here: https://www.youtube.com/live/ry1AoIrNwMs

Part one: Tips on how to engage with live video and resulting assets.

Part two: A guest from the business community to not only touch on what they do but to leave you with at least one golden nugget of advice from their speciality to help you or your organisation.

Part Three: Charity Spotlight section where we welcome someone from a charity either chosen by our business guest, or by Visual PR. With many charities operating across the world, it is easy to miss just why it is so vital, and what they do to achieve their objectives. Charities are not just about raising money but about making a difference, and there are various ways this can be achieved above and beyond the money that is raised to help them do it, and this makes more sense the more we can understand their motives, objectives, and methods.

In this episode, the content of the three sections is:

1. Visual PR – How a more personal and visual touch point each month helps create deeper connections to you and your brand.
2. Business Guest – Mike Land, Creative Director, Nickel Design. Nickel Design is a creative agency focused on brand and how your brand looks, feels and sounds, so you can win more business and get noticed for all the right reasons. They have over 30 years of creative branding and design industry experience. As their tagline says, “We provide exceptional design for exceptional clients.” - www.nickeldesign.co.uk
   1. Mike is also doing a world record attempt, pulling a van for 24 hours for the longest distance in June, to raise money for the Wiltshire Air Ambulance, having survived a bungee chord snapping changing his perspectives on things. - www.givengain.com/project/mike-land-raising-funds-for-wiltshire-air-ambulance. This leads us perfectly onto…
3. Charity Spotlight – Naomi Barker, Corporate Partnerships Lead, Wiltshire Air Ambulance. Wiltshire Air Ambulance is a registered charity providing an essential Helicopter Emergency Medical Service (HEMS) in Wiltshire, Bath and surrounding areas. The charity relies on donations to continue saving lives. It is not funded directly by the Government and receives no National Lottery grants. It costs £4.5 million a year to keep the lifesaving service operational, over £12,000 per day. - www.wiltshireairambulance.co.uk

Visual PR is the missing link between PR and Marketing to create and maximise authentic connections with joined-up thinking. Regular, engaging, and natural conversational broadcasts which can be live and interactive, and then spawn social video clips, podcasts, blog posts, dynamic QR codes, and all linked and promoting each other to drive up the credible sharing of information, and deeper personal connections with you and your brand.

Don’t forget that on the live show viewers can add their questions/comments in the comments section of wherever you are watching the broadcast (YouTube, Facebook, or LinkedIn), and they can be put up on screen with your profile name and photo. So, get involved and ask away.

The shows can be watched back after the live broadcast (without the interaction) from the following locations:

YouTube: www.youtube.com/@visualpruk/playlists

Facebook: www.facebook.com/visualpruk/live

www.visual-pr.co.uk
@VisualPRUK (YouTube, Facebook, Twitter, LinkedIn, Instagram)
enquiries@visual-pr.co.uk
01793 915110

• (09:22) - - Mike Land - Nickel Design
• (44:34) - - Charity Spotlight - Naomi Barker, Wiltshire Air Ambulance