Unmuddled.

By: The Kite Factory
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  • Summary

  • As the world of media, marketing and advertising becomes increasingly complex, marketers are under more pressure than ever to make smart decisions and fast. Unmuddled is here to lend a helping hand by unpicking the key headlines, simplifying the growing complexities in the industry, and highlighting the trends and insights to fuel your marketing decisions.
    The Kite Factory
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Economics Marketing
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Episodes
  • Episode 15: Thriving in a transformed working world

    Episode 15: Thriving in a transformed working world
    May 30 2023

    In this episode, a group of brilliant females from TKF's digital department sit down to share their experiences of starting advertising careers during the pandemic, how it has positively shaped how they work today and what they think the future holds for hybrid working.
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    27 mins
  • Episode 14: Will personalisation feel the greatest impact from AI in the digital marketing world?

    Episode 14: Will personalisation feel the greatest impact from AI in the digital marketing world?
    Apr 19 2023

    The Kite Factory's digital team recently had a debate about what area of digital advertising will see the greatest impact from AI technology. Debate winners Iona, Maria, Patrick, Emily and Richard join MP for Digital, Ben Foster, to share why they believe their choice of personalisation will feel the greatest impact from AI in the digital advertising world.
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    19 mins
  • Episode 13: What does AI technology mean for marketers?

    Episode 13: What does AI technology mean for marketers?
    Jan 19 2023

    In this episode, Head of Planning Christian Taylor and MP for Digital Ben Foster sit down to discuss the world of AI technology, its role in transforming the way we work as marketers and their advice for integrating AI to enhance campaign efficiencies. 
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    22 mins

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