Learn from Aleric Heck as he shares his journey from YouTube content creator to advertising expert, delves into the intricacies of audience targeting, and the effective strategies for retargeting in digital marketing. As always, Marketing Legends is ad-free and this week's episode includes…

• The origin story of a YouTube advertising expert
• Re-engaging with your customers and turning clicks into customers
• Audience targeting – understanding strategies that are more effective than others
• The importance of building a strong brand

This episode is a memorable one due to how much insight Aleric drops in the hour. For 46 minutes, Aleric covers all sorts of topics related to YouTube advertising and brand building. With such a packed episode, you may have to watch this one twice!

What makes Aleric Heck a legend? Aleric is best known for his expertise in YouTube advertising and as the founder of AdOutreach, a company specializing in helping businesses leverage YouTube ads to grow their brand and increase revenue. Aleric’s specific achievements include:

• Founder of AdOutreach, which has grown significantly under his leadership
• Being recognized as an expert in YouTube advertising
• Created numerous courses and training programs on YouTube marketing strategies
• Being a highly sought-after speaker at various digital marketing and entrepreneurship events, where he shares insights on leveraging YouTube ads

Aleric is recognized as an authority in the field of YouTube marketing, particularly in using video ads to drive traffic, generate leads, and acquire customers. He is the absolute best in his field, and that is what makes him a certified Marketing Legend!