• Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands

  • By: Tracy Matthews
  • Podcast

Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands

By: Tracy Matthews
  • Summary

  • Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most. Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.
    © 2025 Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands
    Show More Show Less
Episodes
  • Episode #513: 5 Ways to Upgrade Your Jewelry Brand to Grow Your Sales in 2025
    Jan 16 2025

    If your jewelry sales aren't where you want them to be, you're probably thinking you need to work harder - but that's not the answer. In this episode, I share my proven 5-point audit system to help you identify what's holding your business back and create a strategic plan for growth.

    Whether you're stuck at a sales plateau, struggling with inconsistent revenue, or just ready to take your successful brand to the next level, I'll walk you through exactly how to assess your audience, messaging, marketing, pricing, and energy to unlock predictable sales growth.

    What You'll Learn:

    • [1:49] Why working harder isn't the answer to growing your jewelry business
    • [7:20] How to know if your brand needs a makeover (and what to do about it)
    • [9:37] The key metrics that reveal if you're truly connecting with your ideal customers
    • [15:56] Why many 6-figure jewelry brands still struggle to pay themselves
    • [19:53] How to audit your brand's energy and align it with your 2025 goals


    Here are the resources mentioned in the show:

    Save your spot for the Jewelry Brand Makeover Bootcamp

    Laying The Foundation Program

    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.

    1. Click here to review the show on Apple podcast or your favorite platform
    2. Select “Ratings and Reviews” and “Write a Review”
    3. Share your favorite insights and inspirations

    If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

    xo, Tracy Matthews


    Follow on Social:

    Follow @Flourish_Thrive on Instagram

    Follow @TracyMatthewsNY Instagram

    Follow Flourish & Thrive Facebook

    Show More Show Less
    23 mins
  • Episode #512: Key Trends For Scaling Your Brand in 2025 – Ins and Outs Edition
    Jan 10 2025

    2025 is calling, and it's time to leave outdated business practices behind! In this game-changing episode, I'm revealing the essential INs and OUTs for scaling your creative business this year. From authenticity-driven growth to strategic marketing moves, discover what's working now and what needs to go. Plus, learn why Pinterest traffic might be your secret weapon for organic growth in 2025.

    Key Moments:

    • [05:30] The shift from faking it to authentic business growth - moving beyond the polished persona
    • [12:45] Why investing in yourself isn't optional and betting on your growth
    • [18:35] The rise of in-person masterminds and community building in 2025
    • [21:15] Marketing evolution: Why story-driven carousels are replacing single product photos
    • [27:40] The power of Pinterest for organic traffic growth and lead generation


    Here are the resources mentioned in the show:

    FREE MASTERCLASS: Transform your ideas into action - save your spot for "Your Best Year Yet"

    FEATURED PROGRAM: Get my complete blueprint for business success in 2025 - Join Your Year to Thrive.

    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.

    1. Click here to review the show on Apple podcast or your favorite platform
    2. Select “Ratings and Reviews” and “Write a Review”
    3. Share your favorite insights and inspirations

    If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

    xo, Tracy Matthews

    Follow on Social:

    Follow @Flourish_Thrive on Instagram

    Follow @TracyMatthewsNY Instagram

    Follow Flourish & Thrive Facebook

    Show More Show Less
    31 mins
  • Episode #511: My Word of the Year Plus How to Choose One That Supports Your Vision
    Jan 3 2025

    Ever feel stuck between million-dollar ideas and actual execution? In this powerful New Year episode, I'm sharing my personal journey through 2024's challenges and revealing how choosing "overflow" as my word for 2025 is shaping my vision for exponential growth. I dive deep into why creating a vibrant vision isn't just about business goals – it's about designing a life you love and letting your business support that dream. Whether you're ready for a complete reinvention or simply seeking clarity for the year ahead, this episode delivers actionable insights on turning your creative vision into reality.

    In this episode, you'll discover:

    • [03:15] The unexpected truth about business transformation and why upgrades often feel painful before breakthrough
    • [12:30] How to create a vision that actually supports your life (not just your business)
    • [17:41] The crucial connection between emotional alignment and financial success
    • [25:20] Why simplifying your business model leads to sustainable growth
    • [42:15] My framework for creating a vibrant vision that transforms ideas into reality


    Here are the resources mentioned in the show:

    Save your spot for my FREE Masterclass "Your Best Year Yet!" : flourishthriveacademy.com/bestyearmasterclass

    Join the ‘Your Year to Thrive’ Program: flourishthriveacademy.com/thrive


    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.

    1. Click here to review the show on Apple podcast or your favorite platform
    2. Select “Ratings and Reviews” and “Write a Review”
    3. Share your favorite insights and inspirations

    If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

    xo, Tracy Matthews


    Follow on Social:

    Follow @Flourish_Thrive on Instagram

    Follow @TracyMatthewsNY Instagram

    Follow Flourish & Thrive Facebook


    Show More Show Less
    30 mins

What listeners say about Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.