The Pulse Of Marketing

By: The Pulse of Marketing
  • Summary

  • At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.

    Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.

    Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.

    With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your marketing transformation begins.

    All rights reserved.
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Episodes
  • What's Holding You Back from Authentic Success in the Market
    Jan 27 2025
    This week on Marketing Monday, we’re tackling an essential topic for every entrepreneur, creator, and marketer: How do you stay original while keeping your finger on the pulse of your industry? In What's Holding You Back from Authentic Success in the Market | Episode 7, we discuss inspiration versus copying and why staying informed is essential to achieving authentic success in today’s competitive landscape. Whether you’re an entrepreneur trying to stand out in your niche or a marketer wanting to stay ahead of industry trends, this episode delivers actionable strategies and insights.What You Will Learn:✅ The difference between copying and drawing inspiration✅ Why observation fuels creativity and innovation✅ How failing to observe market trends has led to the downfall of giants like Blockbuster✅ Why staying informed keeps your business sharp and ahead of competitors✅ How to turn market insights into actionable steps that drive successTime Stamps:0:00 - Intro4:03 - The Truth About Inspiration vs. Copying6:02 - Why Having a Pulse on the Market Matters8:47 - Learning Doesn’t Dilute Your Authenticity9:52 - The Price of Ignorance in Business12:08 - The Mastermind Effect13:46 - How to Turn Insights into ActionAre you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into Sustainable and Scalable Business to help you get unstuck and learn and implement different strategies to succeed in your business.Join the waitlist HERE: 👉🏾 https://www.nextopportunitywindow.com/c/6-month-mentorship-boot-camp/Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. Learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketing· Apple: https://podcasts.apple.com/us/podcast/chilling-with-the-chaplins-podcast/id1597589305· Spotify: https://open.spotify.com/show/1PEEXoAnuFuKvu2in56hRS?si=872d4ec05c7f4dc3 Here are the ways to work with me here at The Pulse of Marketing: · Community: Join the #1 community for personal development HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/next-opportunity-window-membership. · For business inquiries, please go to HERE 👉🏾 https://sizachaplin.com· If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· E-comm Store: Shop with us HERE 👉🏾 https://justthoughtfulgifts.com· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: @chillingwiththechaplins https://www.instagram.com/chilling_with_the_chaplins/Next Opportunity Window: https://www.youtube.com/channel/UC0Vzpp-qaRcCyo_AHVzZuPQInstagram: @nextopportunitywindow https://www.instagram.com/nextopportunitywindow/ Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of ...
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    20 mins
  • Surviving the TikTok Ban: Is Your Brand Ready for 2025?
    Jan 20 2025
    Welcome to The Pulse of Marketing, where we believe, “You don’t have to know how to sell, but you do have to know how to market!” This week on Marketing Monday, we dive into the critical topic of the TikTok ban and its impact on businesses. Whether the decision has been finalized or is still unfolding, Surviving the TikTok Ban: Is Your Brand Ready for 2025? | Episode 6, is a must-watch for marketers and entrepreneurs.Learn how to protect your audience connection, diversify your platforms, and future-proof your brand. In an unpredictable digital landscape, owning your audience has never been more vital—this episode equips you with the strategies to make it happen.What You Will Learn:✅ The potential impact of the TikTok ban on businesses✅ How to diversify your platforms and avoid reliance on a single space✅ The importance of conducting a SWOT analysis to fortify your brand✅ Why building and nurturing your own community is a game-changer✅ Steps to avoid the “all eggs in one basket” trap✅ How building owned platforms ensure long-term stability✅ Preparing for platform-specific changes and regulationsTime Stamps:0:00 Intro2:45 What Does the TikTok Ban Mean?5:00 Conducting a SWOT Analysis to Fortify Your Brand5:57 Building and Nurturing Your Own Community8:36 Avoiding the “All Eggs in One Basket” Trap9:47 Building Owned Platforms for Long-Term Stability11:59 Preparing for Platform-Specific Changes and RegulationsJoin the Conversation:As January 19, 2025, approaches, it’s time to rethink how we connect with our audience and secure our brand’s future. Watch or listen to the full episode of Surviving the TikTok Ban: Is Your Brand Ready for 2025? To uncover actionable insights and start implementing these strategies today.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into Sustainable and Scalable Business to help you get unstuck and learn and implement different strategies to succeed in your business.Join the waitlist HERE: 👉🏾 https://www.nextopportunitywindow.com/c/6-month-mentorship-boot-camp/Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. Learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketing· Apple: https://podcasts.apple.com/us/podcast/chilling-with-the-chaplins-podcast/id1597589305· Spotify: https://open.spotify.com/show/1PEEXoAnuFuKvu2in56hRS?si=872d4ec05c7f4dc3 Here are the ways to work with me here at The Pulse of Marketing: · Community: Join the #1 community for personal development HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/next-opportunity-window-membership. · For business inquiries, please go to HERE 👉🏾 https://sizachaplin.com· If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· E-comm Store: Shop with us HERE 👉🏾 https://justthoughtfulgifts.com· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: @chillingwiththechaplins https://www.instagram.com/chilling_with_the_chaplins/Next Opportunity Window: https://www.youtube.com/channel/UC0Vzpp-qaRcCyo_AHVzZuPQInstagram: @nextopportunitywindow https://www.instagram.com/nextopportunitywindow/ Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically...
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    17 mins
  • 2025 Marketing Trends You Need to Know
    Jan 13 2025
    Welcome to The Pulse of Marketing, where we explore the latest insights and strategies to help you stay ahead in the ever-evolving marketing world. In this week’s episode, 2025 Marketing Trends You Need to Know | Episode 5, we’re diving deep into the top trends shaping the future of marketing. From leveraging AI and voice commerce to building trust through authentic content, this episode is packed with actionable insights to elevate your marketing game.Discover why 2025 Marketing Trends like sustainability, influencer partnerships, and interactive content are more than just buzzwords—they’re essential tools for creating lasting connections with your audience.Whether you're a seasoned marketer or just starting, this episode is your guide to navigating the changing landscape of digital marketing in 2025. Let’s future-proof your strategy and unlock the potential of these transformative trends.What You Will Learn:✅ How to harness AI and machine learning for more thoughtful marketing strategies✅ Why optimizing for voice search and commerce is a must for staying competitive✅ The power of short-form, engaging video content to capture attention✅ Strategies for building trust with your audience through authenticity✅ How interactive content boosts engagement and drives conversions✅ The importance of sustainability and social responsibility in brand building✅ Tips for creating eco-friendly practices and supporting social initiatives✅ How to maximize influencer partnerships to amplify your reachTime Stamps:0:00 Intro0:28 2025 Marketing Trends1:30 Embracing AI and Machine Learning in Marketing3:49 Optimizing for Voice Search and Voice Commerce5:04 Creating Shorts and Engaging Video Content6:04 Building Trust with Authentic Content6:54 Engaging Customers with Interactive Content7:36 Prioritizing Sustainability and Social Responsibility8:15 Eco-Friendly Practices and Supporting Social Initiatives9:06 Leveraging Influencer PartnershipsDon’t Miss Out: Join us as we explore the key trends shaping 2025 and how you can implement them to stay ahead of the curve.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it?We got you!Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into Sustainable and Scalable Business to help you get unstuck and learn and implement different strategies to succeed in your business.Join the waitlist HERE: 👉🏾https://www.nextopportunitywindow.com/c/6-month-mentorship-boot-camp/Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. Learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketing· Apple: https://podcasts.apple.com/us/podcast/chilling-with-the-chaplins-podcast/id1597589305· Spotify: https://open.spotify.com/show/1PEEXoAnuFuKvu2in56hRS?si=872d4ec05c7f4dc3Here are the ways to work with me here at The Pulse of Marketing:· Community: Join the #1 community for personal development HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/next-opportunity-window-membership. · For business inquiries, please go to HERE 👉🏾 https://sizachaplin.com· If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· E-comm Store: Shop with us HERE 👉🏾 https://justthoughtfulgifts.com· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: @chillingwiththechaplins https://www.instagram.com/chilling_with_the_chaplins/Next Opportunity Window: https://www.youtube.com/channel/UC0Vzpp-qaRcCyo_AHVzZuPQInstagram: @nextopportunitywindow https://www.instagram.com/nextopportunitywindow/ Instagram: https://www.instagram.com/getinspiredbylj/#thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s ...
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    13 mins

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