The Personal Connection

By: Emotive Eye
  • Summary

  • A podcast focussing on the importance and power of the personal connection in marketing your business. Talking to leading industry professionals every fortnight, we delve into why the personal connection is so powerful, and discuss ways to deploy within your marketing strategies to better reach your target audience.
    © 2024 The Personal Connection Podcast | Emotive Eye Ltd
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Episodes
  • Strategy for stratospheric change - it's time to super scale
    Oct 18 2021

    This episode is about one seriously exciting topic and we’re connecting to a personal story to inspire and indeed educate, the story of Alvin Poh and digging in to his stratospheric growth strategy and model.

    Let’s face it - we’re not in this world of business for fun, we are entrepreneurs and leaders that want to take our businesses places. 

    Alvin’s story is an inspirational and exciting one, and I bought in to his ethos and approach from the outset. 

    This is not an episode to celebrate one man’s achievements, or even to provide Alvin Poh the author a stage, this episode is here to inspire and excite you to unlock your own potential, giving you the skills to scale your business to unfathomable heights. 

    Through this conversation with Alvin we dive keep in to key strategies that you can employ straight away to be the vehicle of change within your business.

    There’s nothing crazy about superscaling - anyone can do it! It’s about unblocking the barriers, removing the stumbling blocks, and putting a strategy in place. 

    If after the episode you’re inspired to find out more, or indeed get your hands on your own copy of Super Scaling, click on the links below:

    Website: https://superscaling.com
    Instagram: https://www.instagram.com/alvinpohofficial
    Facebook: https://www.facebook.com/alvinp
    LinkedIn: https://www.linkedin.com/in/alvinpoh/

    Get your hands on Alvin’s book on Amazon: Super Scaling!

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    42 mins
  • Presentation Skills and Taking It To The Next Level - Whether In Person or Online
    Oct 4 2021

    Knowing how to truly present to a variety of audiences is a skill - whilst some people are born natural presenters, we can all learn and improve and take our presentations to the next level. 

    Whilst considering how to present better with client pitches and indeed online meetings, I came across the work of Andrea and Ideas on Stage and just had to bring him to the podcast. 

    Ideas on Stage are based in the UK, US, France, Spain and Italy and are the communication experts with a full range of solutions to help individuals and organisations improve the presentation.

    From helping leaders deliver powerful presentations, create inspiring events and empower their organisations with high-quality public speaking coaching and training, Ideas On Stage are there to help. 

    This interview with Andrea Pacini is absolutely packed with information and key takeaways that can empower you to take your presentation to the next level. 

    From realising the three key areas of what makes a great presentation:

    1. Craft a compelling and captivating message
    2. Avoid death by PowerPoint
    3. Connect with the audience and deliver

    To understand some of the key elements that craft a presentation - including only using that slide deck to amplify your message, one of the greatest lines I’ve taken from the interview is this simple idea when crafting your message:

    Keep the message simple - do not try to pack in everything - if you do, you will end up saying nothing!

    Simply ask:

    What? So what? What next?

    Want to understand that further? Hit play and hear from the man himself. 

    Finally, if you want to see Andrea in action, check out his event on How to Deliver a Powerful Presentation.

    If you only do one thing after listening to this podcast episode, take the Impactful Presenter Scorecard to assess your presentation skills in less than 5 mins: https://ideasonstage.com/score

    You can connect with Andrea and Ideas on Stage at the following:

    Website
    LinkedIn
    Instagram

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    43 mins
  • Transitioning the lessons from home into the boardroom, and vice versa!
    Aug 16 2021

    This episode is a little different, but will hopefully get you thinking…

    We’ve discussed emotional intelligence a few times on The Personal Connection podcast, but Joanne H Light has a totally different angle - emotional intelligence when it comes to parenting. 

    When I first spoke with Joanne, I wasn’t sure if the topic of parenting would really fit into the podcast, but the lessons that even I took (as a non-parent) resonated greatly - plus, as we dive into things in more detail, there is so much that you can take straight in to your business or to the boardroom. 

    Plus, if you’re building your empire whilst juggling parenthood, battling through the time pressures of life whilst also facing the challenges of transitions in your children’s lives, this episode is for you. 

    Communication and understanding are at the core of this chat with Joanne H Light, a topic I will always enjoy exploring with different people. 

    But HOW do you begin to properly understand your children? It starts with calm, it starts with really listening…sound similar to solving workplace scenarios?

    2020 brought so many challenges for people across the globe, and now we’re releasing restrictions many employees are finding the ‘temporary’ work from home solution a permanent change. There are so many facets to this - one is balancing time between work and parenthood, another is looking after mental health within the family.

    There is a great synergy between business life and home life, and understanding where the same skills can be carried into both arenas can be transformational. 

    If you want to find out more or get your hands on that free hand out, jump on to the links below:

    Free parenting handout to help you get on top of that burnout!

    Website: www.joannehlight.com
    Facebook: https://www.facebook.com/Joannehlight
    Twitter: https://twitter.com/JoanneLight12
    Instagram: https://www.instagram.com/light_joanne_empathy/
    LinkedIn: https://linkedin.com/in/Joanne-Light-b9q22b40/
    YouTube: https://www.youtube.com/channel/UCDkvv9vQQBrhBI3zsCEfTVA/videos



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    39 mins

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