The PR Wine Down

By: Trust Relations
  • Summary

  • Grab a glass and get ready to wine down! On this award-winning podcast, PR veterans April White & Laura Schooler gab, analyze and commiserate on the key issues impacting PR pros. With guests ranging from startup executives and communications juggernauts, to the journalists and filmmakers on the other side of the desk, April and Laura deliver the latest news, trends and horror stories for rookie publicists and seasoned professionals alike. They're on a mission to make our jobs easier, more relatable and more entertaining — and, in some cases, to kick down the door on the PR industry.
    Trust Relations
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Episodes
  • Announcement: See You Soon for Season 4!
    Nov 15 2024

    In this special episode of the PR Wine Down podcast, April announces a temporary sabbatical as she and Laura take a much-deserved break from the podcast over the holiday season.

    Don't cry! This isn’t goodbye -- just a temporary break, as they take a breather before diving back into the PR world’s latest trends and challenges in 2025.

    Happy Holidays! Can't wait to wine down with you again next year!


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    1 min
  • HALLOWEEN SPECIAL: Tricky Media Situations & Career Horror Stories
    Oct 24 2024

    Welcome back to the annual PR Wine Down Halloween Special!

    You know the drill: Pour yourself a brew and get ready for some tricks of the trade from your favorite podcast hosts. This year, we’re unmasking five never-before-heard stories from our anonymous listeners! Tune in as we earth the scariest PR blunders, client challenges and workplace issues

    Here’s what these Anonymous PR Horror Stories have in store: a classic screen-share mishap from an agency account manager; a case of pitching the wrong contacts for a promo event from a junior PR person; a controversial social media post made by a bust startup CEO; a question about whether to go to HR over a senior in-house executive’s workplace outburst; a reporter who has repeatedly canceled an important interview with one listener’s client; and more!

    Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at contact@prwinedown.com.

    Connect with Trust Relations:

    You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

    You can also connect with Trust Relations on our website or on LinkedIn, Twitter, Facebook, and Instagram.

    Sound effects obtained from https://www.zapsplat.com.

    Send in a voice message here: https://podcasters.spotify.com/pod/show/prwinedown

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    31 mins
  • Gini Dietrich: Redefining PR for the Future of Media, Technology & Culture
    Oct 11 2024

    In this episode of the PR Wine Down, April and Laura welcome special guest Gini Dietrich! Gini is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is also the creator of the industry-famous PESO Model.

    Together, they dive into Gini's impressive career and discuss the future of PR across an expanding digital landscape, including the changes brought on by the rise of AI and the challenges associated with the increasing fractionalization of the news media.

    Plus, in this week’s PR News segment, the hosts tackle a recent news story about a Colorado man who was left behind by co-workers on a corporate hiking retreat, and had to be rescued. April and Laura break down how this incident played out in the media and discuss what this unfortunate situation reveals about workplace culture today.

    Follow Gini’s work here: https://spinsucks.com/

    Read the PR News of the Week here: https://www.si.com/onsi/adventure/hiking-feed/colorado-man-rescued-after-being-left-behind-by-co-workers-on-hiking-retreat

    Connect with Trust Relations:

    Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at contact@prwinedown.com.

    You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

    You can also connect with Trust Relations on our website or on LinkedIn, Twitter, Facebook, and Instagram.

    ⁠Visit the TR website here.: https://trustrelations.agency/

    Sound effects obtained from https://www.zapsplat.com.

    Send in a voice message here: https://podcasters.spotify.com/pod/show/prwinedown

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    36 mins

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