• Lawyer SEO Update: Google Algorithm Recap for 2024
    Jan 19 2025

    📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here:https://bit.ly/book-constellation

    Join Patrick Carver, CEO of Constellation Marketing, as he breaks down the major Google algorithm updates of the year and their implications for law firms.

    This episode of The Optimized Law Firm Podcast covers the rise of AI-generated content, updates targeting SEO manipulations like site reputation abuse, and how Google's new features affect organic search traffic. Learn how to adapt your content strategy, build trust with Google, and stay ahead in 2025.

    Whether you're a beginner or seasoned in SEO, this episode is packed with insights to optimize your law firm's online presence. We are always happy to help, feel free to reach out to patrick@goconstellation.com with any questions or concerns about your business.

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    38 mins
  • AI SEO Predictions for 2025
    Jan 12 2025

    📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here: https://bit.ly/book-constellation

    In the latest episode of The Optimized Law Firm Podcast, Patrick Carver, CEO of Constellation Marketing, shares insights on the evolving search engine landscape and the role of AI in 2025.

    Discover why Google’s market share dominance still matters, what AI-driven search trends could mean for your law firm, and the practical steps to future-proof your digital strategy.

    Whether you’re looking to improve your SEO or prepare for the next wave of AI advancements, this episode is packed with essential tips for law firm success.

    We are always happy to help, feel free to reach out to patrick@goconstellation.com with any questions or concerns about your business.

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    35 mins
  • James Brown on How Lawyers Can Thrive in 2025
    Dec 18 2024

    Join Patrick Carver in an engaging conversation with James Brown, a seasoned attorney and business consultant from Perseverance Squared.

    James reveals how he transformed his law firm into an eight-figure powerhouse and now teaches law firm owners how to grow profitably.

    This episode covers essential topics like developing a business plan, setting goals, and leveraging marketing strategies to maximize efficiency and profitability. If you’re ready to finish the year strong and start the next one with a clear roadmap, this episode is a must-listen.

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    46 mins
  • Jared Correia on How Lawyers Can Thrive in 2025
    Dec 9 2024
    As the year comes to a close, are you ready to make 2025 your firm's most profitable year yet?

    📌 Want to elevate your law firm's marketing game? Schedule a FREE consultation here: goconstellation.com/book/

    In this episode of The Optimized Law Firm Podcast, Patrick Carver sits down with Jarred Correia to uncover the essential year-end activities every law firm should prioritize. From budget reviews to revenue forecasting, learn how these steps can cascade into improved workflows, incentivized teams, and better client outcomes. You'll also hear advice on establishing firm-wide KPIs, setting individual metrics, and why specialization matters. Stick around for a lightning round of fun questions about legal trends, challenges, and even the World Series!
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    16 mins
  • Using AI to Save Money, Time and Produce Better Work for Clients with Jared Correia
    Nov 18 2024

    📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here:https://bit.ly/book-constellation AI is revolutionizing industries, but how can law firms leverage this technology effectively?

    In this episode of The Optimized Law Firm Podcast, Patrick Carver and guest Jarred Correia discuss the current state of AI adoption in the legal field and the untapped opportunities for small and solo law firms.

    Discover practical applications, overcome skepticism, and learn how AI can enhance efficiency, profitability, and client service.

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    49 mins
  • Lawyers Need to Invest in AI NOW – Unlock Efficiency & The Competitive Edge
    Nov 6 2024

    📌 Want to elevate your law firm's marketing game? Schedule a FREE AUDIT here:https://bit.ly/book-constellation

    The Optimized Law Firm Podcast presents "Why Law Firms Should Invest in AI," an essential episode for any law firm looking to maximize efficiency and profitability.

    Host Patrick Carver explains why AI is no longer optional but a strategic tool every law firm should leverage. From foundational tasks like document summarization and proofreading to complex areas like legal research and client correspondence, AI offers tangible benefits for time and cost savings. Listen in to understand how to integrate AI into your practice and stay competitive in an evolving market.

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    40 mins
  • Navigating Google's Local Service Ads Change: What Law Firms Need to Know
    Oct 17 2024

    In this episode of The Optimized Law Firm Podcast, Patrick Carver dives into Google’s latest update to its Local Service Ads (LSA) platform, which eliminates the ability to dispute leads.

    📌 Want to elevate your law firm's marketing game? Schedule a FREE consultation here: goconstellation.com/book/

    This change could have a drastic impact on law firms, especially those in personal injury and criminal law. Patrick explains why this shift matters, how it could hurt small and mid-sized firms, and what alternatives you can use to keep your advertising dollars working efficiently. Explore strategies like pay-per-click, SEO, and other advertising platforms to ensure your firm stays competitive.

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    27 mins
  • Google Launches Personalized SEO Recommendations for Law Firm Websites
    Oct 16 2024

    In this episode of The Optimized Law Firm, host Patrick Carver shares valuable insights on Google's new personalized SEO recommendations feature in Google Search Console. This tool acts like a free SEO consultant, offering actionable advice on improving your website’s visibility and performance. Patrick discusses how law firm owners can use these recommendations to increase traffic, attract more clients, and grow their practices. He also covers which recommendations are worth following and which might not be necessary. Tune in to learn how to leverage Google's advice and give your law firm a competitive edge.

    Want to elevate your law firm's marketing game? Schedule a FREE consultation here: goconstellation.com/book/

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    25 mins