Are you struggling to grow your online course business because your niche feels “too small”? This week on The Online Course Show, I’m chatting with two incredible sisters, Christy-Lynn and Megan, who turned their passion for teaching harp into a thriving, half-million-dollar-a-year online course business. What’s even more inspiring? They did it while serving one of the tiniest niches out there.

We explore how these sisters carved out their success using a unique approach to online courses, a clever membership model, and the power of YouTube. Plus, they share lessons learned from their challenges—like building a nine-person team, navigating complex business models, and mastering customer relationships. Whether you’re just starting out or looking to refine your course offerings, this episode is packed with actionable insights to inspire your own online course journey.

🎓 Watch the Free Workshop: https://oc.show/workshop

📹 Watch on YouTube: https://youtu.be/5oGEcsJiK5w

📦 Links & Resources:
The sister’s website: https://www.learningtheharp.com/
Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
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Learn more and apply: ocgcoaching.com

The new year is fast approaching, and what better way to start than by creating a game plan for financial success? In this episode, I’m sharing the ultimate roadmap to building a profitable online course business in 2025. Whether you’re just starting out or have dabbled in course creation, this episode is packed with actionable strategies to help you launch and grow a sustainable online course business.

From identifying your niche and developing your “special sauce” to mastering sales funnels and creating irresistible offers, I’ll guide you step-by-step through the exact process that has brought me and my clients success. Plus, I’ll dive into the mindset shift needed to move from consumer to creator and share how to build an engaged audience that turns into paying customers. If you’ve ever dreamed of achieving six figures with an online course, this is the episode you need!

🎓 Sign up for Genesis: https://oc.show/genesis

📹 Watch on YouTube: https://youtu.be/MZgOapE10ck

📦 Links & Resources:
Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

If you found this episode helpful, don’t forget to like, comment, and subscribe for more tips like this! Thank you for watching, and I’ll see you in the next episode! 🚀

Today’s episode features special guest, Dean Booty. Dean’s entrepreneurial journey started with the launch of his self-storage podcast five years ago and a newsletter 18 months ago, spearheaded with no initial email list.

Inspired by Sean Perry’s "Milk Road," Dean harnessed platforms like LinkedIn and his podcast to attract subscribers, amassing an impressive six-figure revenue with a modest email list of just 702 subscribers. We’ll dive into his strategies, including leveraging simple tools, starting a mastermind group, and managing a niche course.

Dean shares how he integrates course sales to support his self-storage business while balancing family life, and how he combats self-doubt and imposter syndrome. We’ll also explore his marketing tactics, including his use of personal stories and testimonials, and discuss the potential for expanding his business and increasing sales. Tune in for an episode filled with insights on making the most of a small audience to achieve massive results.

Watch the episode on YouTube: https://youtu.be/Z7OzrazRrVo

Dean’s Website: https://mrselfstorage.com/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

Crafting a killer logo doesn’t have to be daunting! Whether you're starting out or revamping your brand, discover practical tips and tools to design a logo that stands out.

Episode Highlights:

• Why your logo matters—but not more than progress in your business.
• Key logo design principles: simplicity, audience alignment, flexibility, and memorability.
• Jacques’ experience with DIY logos and why outsourcing is the smarter move.
• A step-by-step guide to running a logo design contest on 48hourslogo.com.

Watch on YouTube: https://youtu.be/BY1gF-iQx4Q

Jacques’ affiliate link for 48 Hours Logo: https://oc.show/logo

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

In today’s episode, we’re exploring how to achieve consistent sales without the stress of live launches. Joining us is the brilliant Abi Prendergast, Evergreen funnel expert and author of 'Day 1 Evergreen'.

Abi shares her strategies for building authentic evergreen webinar funnels that generate steady income while enhancing the customer experience. We’ll cover her top tips for driving sales, creating genuine urgency, scaling with ads, and crafting high-converting, long-form sales pages - all with simple and effective tech solutions. If you’re ready to embrace a stress-free, scalable approach to online sales, this episode is packed with actionable insights to elevate your course business!

Watch the episode on YouTube: https://youtu.be/4AWlOv9fM8Y

Abi's Website: https://www.aptcontent.co.uk/
Abi's Book: https://www.amazon.com.au/dp/B0CVJRC5ST

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

Today we dive into the journey of Claire Ellerbrock, a psychiatric nurse practitioner who has built a successful online course business in just 18 months. In this episode, Claire shares how she transformed her course from being a nice-to-have "vitamin" to a must-have "painkiller" for her audience, achieving remarkable milestones along the way.

From earning nearly $12,000 monthly and paying off her student loan to leading boot camps and engaging her audience through strategic social media and community-building efforts, Claire's story is nothing short of inspirational.

Get ready for a motivating conversation about resilience, the power of community, and making an impact in the online course industry!

Watch on YouTube: https://youtu.be/VIYVi3sBE74

Claire’s Website: https://stressfreepsychnp.com/

Claire’s Instagram: https://www.instagram.com/stressfreepsychnp

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy