Episodes

  • WPP's new CEO; a return-to-office issue at Publicis; a less awful Buckley's; and a wave of car ads targeting Gen Z
    Nov 8 2024
    David Brown, Chris Powell and Emma Johnston-Wheeler reflect on a change in leadership at WPP as well as layoffs at Publicis, ruminate on a new tagline for Buckley's, and discuss an influx in recent car ads made for a younger demographic.

    Hosted on Acast. See acast.com/privacy for more information.

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    22 mins
  • The other side of strategy: A closer look at the experience strategist role
    Oct 31 2024
    Emma Johnston-Wheeler chats with Campaign 30 under 30 winner, No Fixed Address VP, Strategy Thomas Wilkins about the experience strategist role, what it is and why it takes a more empathetic look at the customer, and how experience strategists and brand strategists can work together.

    Hosted on Acast. See acast.com/privacy for more information.

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    14 mins
  • Skip's new AOR; House Hippo resurrection; bus shelter campaigns and a bait-and-switch in the cannabis industry.
    Oct 23 2024

    David Brown, Chris Powell and Emma Johnston-Wheeler reflect on a big account win for Courage, muse on clever creative, and take a deep dive into the Ontario Cannabis Store's new awareness campaign featuring a fake illegal dispensary.



    Hosted on Acast. See acast.com/privacy for more information.

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    22 mins
  • From India to Canada: Navigating the industry through an immigrant lens
    Oct 10 2024
    Emma Johnston-Wheeler chats with Campaign 30 under 30 winner, Dentsu Creative copywriter Karishma Wadia, about learning Canadian culture as a newcomer, networking with zero cultural context, and helping brands better understand the immigrant experience.

    Hosted on Acast. See acast.com/privacy for more information.

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    12 mins
  • Navigating the industry with a queer and BIPOC identity
    Oct 3 2024
    Emma Johnston-Wheeler chats with Campaign 30 under 30 winner, Lifelong Crush art director Andee Kintanar, about finding queer and BIPOC mentors and community within the industry, understanding DEI, and balancing a social media presence with a professional identity.

    Hosted on Acast. See acast.com/privacy for more information.

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    14 mins
  • The biggest industry moves; a tone shift in the banking category; and Campaign’s new ‘State of the Pitch’ survey
    Oct 1 2024

    David Brown, Chris Powell and Emma Johnston-Wheeler review significant industry changes as of late, discuss the current landscape of banking ads, and introduce a new survey to gather data about the state of pitching in Canada.



    Hosted on Acast. See acast.com/privacy for more information.

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    22 mins
  • School to boardroom: How to make the transition, while balancing career growth with a rich personal life
    Sep 19 2024
    Emma Johnston-Wheeler chats with Campaign 30 under 30 winner, Kruger marketing manager Natasha Ramsinghani, about demystifying the perception that you should be job ready as soon as you graduate, embracing failure, and balancing an active personal life with work.

    Hosted on Acast. See acast.com/privacy for more information.

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    18 mins
  • ACA’s new president and CEO; Subway’s evolution; nostalgia marketing; and the PWHL’s new look(s).
    Sep 12 2024
    David Brown, Chris Powell, and Emma Johnston-Wheeler discuss a major appointment notice for the industry, recent evolutions in Subway's marketing, the ongoing influence of nostalgia, and the PWHL's six new brand identities.

    Hosted on Acast. See acast.com/privacy for more information.

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    16 mins