As we prepare to launch our brand new SEO in 2025 season, we look back on the previous year and ask our panel of experts how SEO has changed for them over the past 12 months.

Joining David Bain for a retrospective of the year are Filipa Serra Gaspar, Alex Moss, Dani Leitner, Andy Frobisher, and Sukhjinder Singh.

Entity optimization, a crucial and evolving aspect of SEO, can help your brand dominate search visibility. From structured data to knowledge graphs, our guests will share insights and strategies to optimize your content for better results in 2024 and beyond.

Joining David Bain to share their key SEO tactics for Entity Optimisation is Jarno Van Driel, Andrea Volpini, Ulrika Viberg and Jason Barnard.

By leveraging AI, businesses can achieve scalable, data-driven results that align with search engine updates and user behavior patterns, ultimately driving more organic growth.

Joining host David Bain to share strategies and tips on how to achieve this for your own website is Andreas Voniatis, Pam Aungst Cronin, and Victoria Olsina.

Social Search is becoming more prevalent, none so more than TikTok, so in this episode of the Majestic SEO Podcast we’ll discuss everything you need to know about TikTok SEO.

Joining host David Bain to talk us through the ins-and-outs of TikTok SEO is Alice Bull (founder of Gratified), Mathilde Høj (SEO Manager @ TRANSACT), and Isa Lavahun (Search Strategist and Trainer).

Following on from our April episode on how web accessibility impacts SEO, we are once again joined by Billie Geena, Damien Robert, Heba Said and Heike Knip to have part 2 of this important conversation.

Joining David Bain to discuss whether or not the Google API leak should change the way you do SEO is Aleyda Solis, Joy Hawkins, Liv Day and Dixon Jones.

With Google rolling out its SGE (Search Generative Experience), Erik Wikander from Zupyak, Rana Abu Quba Chamsi, PhD from Expando, Veronika Höller from CompuGroup, and Laurence O’Toole from Authoritas join our host David Bain to discuss what impact it will have on SEO strategy.

Joining David Bain to discuss the merits of PR link building vs ‘conventional’ link building are Alexandra Tachalova from Digital Olympus, Amit Raj from The Links Guy, Eva Cheng from Evolved Search and Nick Rubright from Ranko Media.