The Grow Your Private Practice Show

By: Jane Travis
  • Summary

  • I’m Jane and I’m an ex therapist that now works with other counsellors to grow their private practice, hence the name of the show. I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that. The truth is, the thing that really drives me, is helping people - people like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about. And importantly, to get paid properly to do so. Because you have the freedom and choice to run a thriving practice whilst also creating a fulfilling life for both yourself and your family. If you want that too, please click subscribe. I hope you enjoy listening.
    Copyright 2024 Jane Travis
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Episodes
  • Fear of making mistakes? What I Learned from My Podcast Faux Pas
    Dec 19 2024

    Do you fear making mistakes and worry about being judged, criticised, embarrassed or shamed?

    Well of course you do - no one wants that! But these fears can make your stomach churn and hold you back because despite your best efforts, mistakes happen.

    I’ve had my fair share - like last week when I accidentally published the unedited podcast episode.

    Let’s just say it wasn’t my finest hour.

    So today, I’m sharing what happened, how I handled it, and why making mistakes in public isn’t as scary as it seems.

    So if fear stops you from blogging, posting, or marketing, this episode is for you.

    Links to follow

    For more of my free and paid resources janetravis.co.uk/starthere

    Join the Grow Your Private Practice membership and get the tools, support, and confidence you need to attract your ideal clients.

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    14 mins
  • The Hidden Costs of ‘Wrong-Fit’ Clients: Protecting Your Practice and Your Energy
    Dec 12 2024

    In this episode, we’re diving into the hidden costs of working with wrong-fit clients and how it impacts your energy, confidence, and practice growth.

    I’ll share my personal experiences, the red flags to watch for, and actionable tips to attract your ideal clients instead.

    If you’ve ever felt drained or doubted your skills after a session, this episode will help you identify why and show you how to create a thriving practice filled with clients you love working with.

    Links to follow

    Episode 177: How You Can MASSIVELY Increase Your Confidence as a Therapist

    Episode 181: From Blank Slate to Authentic Voice: Why Your Marketing Needs to Show Who You Are, with Caz Binstead

    For more of my free and paid resources: janetravis.co.uk/starthere

    Don’t forget to subscribe for more tips to grow your private practice with ease!

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    22 mins
  • From Blank Slate to Authentic Voice: Why Your Marketing Needs to Show Who You Are, with Caz Binstead
    Dec 5 2024

    Are you marketing your private practice but feel like something is missing? You’re not alone. Many therapists struggle to bridge the gap between professional boundaries and showing their authentic selves.

    In this episode, I sit down with Caz Binstead to explore why authenticity is essential in modern marketing and how you can move away from the outdated ‘blank slate’ model.

    Together, we discuss practical ways to let your personality shine through while maintaining professionalism.

    If you’ve ever wondered how to attract clients who truly resonate with you, this episode is a must-listen.

    What We Cover:

    • Why the ‘blank slate’ model creates barriers instead of trust
    • How thoughtful self-disclosure can make your marketing more effective
    • The ripple effects of showing up authentically—for you and your clients
    • Breaking stereotypes in the therapy profession
    • Real-world examples of marketing that feels genuine and impactful

    About Caz Binstead:

    Caz Binstead is a therapist, supervisor, and author with extensive experience in helping therapists build ethical, authentic practices. From co-leading #TherapistsConnect to publishing her book Relational Ethics in Psychotherapy and Counselling Private Practice: Solidarity, Compassion, Justice, Caz is a passionate advocate for relational marketing and thriving private practices.

    Resources:

    • Caz’s book on Amazon
    • Follow Caz on Instagram
    • Learn more about Caz’s work

    Links to follow

    Our previous podcast How clear boundaries help you grow your private practice, with Caz Binstead

    For my free and paid offers CLICK HERE

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    45 mins

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Helpful

What a great find! Fab podcast if you are a working counsellor, especially if you're starting out. It was interesting, engaging, helpful and friendly. Not to mention knowledgeable

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