The Future of You

By: Tracey Follows
  • Summary

  • Hello, welcome to the Future of You podcast.

    Here we’re going to investigate and analyse all the ways emerging technologies are going to affect our identity. We used to argue about whether personal identity was in the mind or in the body; but now that psychology of the self and the biology of self has been joined by a third dimension - the technology of the self.

    In a digital, data-driven world, Facebook gets a say in verifying who we are, medical science can alter our genetic make-up, and AI will help us create our digital twin - just how many identities do we need in the multiverse? How is 21st Century technology changing who we are?

    I set out to research exactly that, when I wrote my book The Future of You. That turned out to be only the start of my journey into our changing identity in a digital world. And I thought rather than continue to research this on my own, I could invite you along too.

    I’m Tracey Follows, I’m a futurist and founder of Futuremade, the futures consultancy, and I’ve helped brands and businesses like Virgin, Google, Diageo and Farfetch spot trends, develop strategic foresight and fully prepare for what comes next.

    I believe identity is the defining issue of our generation. So every fortnight I’ll be releasing new episodes, featuring panels of experts as we delve into topics such as how we use media to express our selves, the emergence of the extreme self, transhumanism and the augmented self; anonymity, genetics, biometrics, mind clones, and the digital afterlife - these are just some of the innovations, and controversies, we’ll cover.

    Join the community, buy the book at thefutureofyou.co.uk or connect with me on X at @traceyfutures. Please come with me on this journey to explore identity in the digital world, as we investigate the future of me, and the future of you.

    © 2024 The Future of You
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Episodes
  • Supremacy: The Race for AI Dominance with Parmy Olson
    Oct 31 2024

    Will Microsoft or Google win the race to control the future of AI?

    In this episode I’m talking to journalist and author Parmy Olson whose new book “Supremacy: AI, Chat GPT, and the Race That Will Change the World” explores the fierce competition between Microsoft and Google to lead the AI revolution.

    We discuss the motivations of tech pioneers like Deepmind’s Nobel Prize winner Demis Hassabis and OpenAI’s Sam Altman, their groundbreaking work, and the implications of this AI arms race for the future of humanity, agency and identity.

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Parmy’s book ‘Supremacy: AI, Chat GPT, and the Race That Will Change The World’ is available here

    Tracey's book ‘The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey


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    40 mins
  • Surveillance and Data: Byron Tau on Government Monitoring and AI Risks
    Oct 16 2024

    Byron Tau is an American investigative journalist and author of the new book "Means of Control: How the Hidden Alliance of Tech and Government Is Creating a New American Surveillance State” so in this episode I’m talking to Byron about the intricate world of government surveillance.

    We discuss how commercial data is leveraged by the US government and other entities for extensive monitoring. We also talk about the public’s seeming lack of awareness, the role of data brokers, the impact of surveillance on personal identity, and the implications of AI. During our conversation Byron shares insights from his own research, talks about how he self-financed his investigation and emphasises the importance of supporting independent journalism.

    Byron Tau photo credit: Elliott O’Donovan

    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    • Byron’s new book: Means of Control: How the Hidden Alliance of Tech and Government Is Creating a New American Surveillance State is available now https://www.amazon.co.uk/Means-Control-Alliance-Government-Surveillance/dp/0593443225


    • Check out Notus at https://www.notus.org/


    • Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)


    • The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.The Future of You podcast homepage https://www.futuremade.group/the-future-of-you


    • Find Tracey at https://www.futuremade.group/abouttracey


    • Explore more on The Future of You at https://www.futuremade.group/the-future-of-you
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    53 mins
  • Weaponising Identity in the Algorithmic Age with Chase Hughes
    Oct 3 2024

    In this episode I’m talking to Chase Hughes – a US military veteran-turned-expert in human behaviour, profiling, and persuasion, regularly training elite govt and big business on behaviour skills. He is a leading trial consultant too.

    Chase delves into the complexities of identity manipulation in the digital age and the urgent need to safeguard our identities.

    We cover the weaponisation of identity, the power of cognitive biases, and the growing bystander effect. With insights from his best-selling book, "The Ellipsis Manual," and his work with the Behavior Panel, Chase offers practical tips for resisting manipulation and training your critical thinking.

    Chase on YouTube https://www.youtube.com/@chasehughesofficial/featured

    Website https://www.chasehughes.com/

    The Ellipses Manual on amazon in UK and USA

    The Behaviour Panel https://www.youtube.com/@TheBehaviorPanel


    The Future of You podcast investigates and analyses all the ways emerging technologies are going to affect our identity. Join futurist Tracey Follows as she explores our changing identity in a digital world.

    Tracey's book 'The Future of You: Can Your Identity Survive 21st Century Technology?' available in the UK (https://bit.ly/44ObTha) and US (https://bit.ly/3OlDxgk)

    The Future of You was named Best Technology Podcast at the Independent Podcast Awards 2023.

    The Future of You podcast homepage https://www.futuremade.group/the-future-of-you

    Find Tracey at https://www.futuremade.group/abouttracey

    Explore more on The Future of You at https://www.futuremade.group/the-future-of-you

    (note: in their discussion Tracey mentions the Apple Vision Pro ad. The correct wording of the voice over on that ad is “your favourite apps live right in front of you”)

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    51 mins

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