Episodes

  • 119 | Behind the scenes of The Organised Business Blueprint course
    Nov 14 2023

    It’s launch day for The Organised Business Blueprint course! Here’s everything you need to know about what’s inside the course, what you’ll learn, who it’s for, PLUS some awesome bonuses included too.

    So if you’re wondering whether this is the right course for you - this episode will give you a sneak peek.

    LINKS MENTIONED:

    The Organised Business Blueprint course (join today!): https://www.byrosanna.co.uk/organised-business-blueprint

    The Streamlined Content System course + course bundle:
    https://www.byrosanna.co.uk/streamlined-content-system

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    10 mins
  • 118 | How to prioritise freedom in your business
    Oct 31 2023

    It’s easy for solo business owners to find themselves in ‘hustle mode’, trying to get more work & clients, only to find themselves overworked and on the edge of burnout.

    In this episode I wanted to share my story with this, and how I ended up regaining my motivation back in 2018, and designing a freedom-based business from there.

    LINKS MENTIONED:

    The Organised Business Blueprint course (learn more + waitlist sign up): https://www.byrosanna.co.uk/organised-business-blueprint

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    14 mins
  • 117 | All the ways I'm using ChatGPT in business and life in 2023
    Oct 12 2023

    Have you been using ChatGPT much in your business yet? I am LOVING using AI technology as a helpful tool for lots of things in my business, so I thought I’d share what this looks like, PLUS some fun and unique ways I’ve been using it in every day life too.

    LINKS MENTIONED:

    How to use ChatGPT in your content marketing (+ an introduction to ChatGPT): https://www.byrosanna.co.uk/blog/chatgpt-content-marketing

    The Streamlined Content System course + course bundle (includes whole modules on AI and a ChatGPT prompt bank!): https://www.byrosanna.co.uk/streamlined-content-system

    ‘Design Your Simple Content Funnel’ FREE masterclass:
    https://www.byrosanna.co.uk/content-masterclass

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    15 mins
  • 116 | How to create content that doesn't make you cringe
    Sep 28 2023

    It’s normal to experience ‘Content Cringe’, either from your own content marketing, or someone else’s. But does it actually matter? What does your cringing feeling actually mean? And what can we do to make sure our content doesn’t cringe us out? This is what I’m sharing in today’s episode.

    LINKS MENTIONED:

    ‘Cringe Mountain’ content on TikTok: https://www.tiktok.com/@erica_mallett/video/7214804177522871570

    The ‘Cringe Mountain’ email newsletter: https://cringemountain.beehiiv.com/subscribe

    Getting clear on your ideal customers and target audience: https://www.byrosanna.co.uk/blog/target-customer-cv

    Watch my FREE ‘Design Your Simple Content Funnel’ masterclass: https://www.byrosanna.co.uk/content-masterclass

    The Power of Storytelling in Content Marketing: https://www.byrosanna.co.uk/blog/storytelling-content-marketing

    Learn how to plan & create intentional content in less time with The Streamlined Content System course and course bundle: https://www.byrosanna.co.uk/streamlined-content-system

    View all my online marketing courses: https://www.byrosanna.co.uk/marketing-courses

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    21 mins
  • 115 | Running an online business with separate tools vs all-in-one platforms
    Sep 14 2023

    If you run a business with an online presence, you’ve probably noticed just how many software and app subscriptions you need just to be online - such as website hosting, email marketing, course hosting platforms and more.

    But is it best to opt for different separate tools, or go for an ‘all in one’ style platform that does ALL things in one place? I’m discussing in the week’s episode!

    LINKS MENTIONED:

    Why I love & use Flodesk: https://www.byrosanna.co.uk/flodesk

    Save 50% off your first year of Flodesk with my sign up link*: https://flodesk.com/c/00G2QH

    Squarespace website hosting platform*: http://squarespace.syuh.net/rj713

    Squarespace Email Campaigns tool*: http://squarespace.syuh.net/rj713

    ‘Design Your Simple Content Funnel’ FREE masterclass:
    https://www.byrosanna.co.uk/content-masterclass

    Teachable course hosting platform*: http://teachable.sjv.io/a1L67q

    *indicates an affiliate link

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    15 mins
  • 114 | How to stay consistent with your content marketing
    Aug 29 2023

    Showing up consistently on your content marketing platforms is something that most of us find challenging. It takes TIME, and as business owners with clients to attend to and products to create, it can become draining if we don’t have the right systems in place.

    In this episode I’m sharing the 3 things that inconsistency in content marketing comes down to, and what’s needed to fix this.

    LINKS MENTIONED:

    Lemon Cake game for Nintendo Switch*! (random thing I’ve been loving this week):
    https://amzn.to/3EAGXGt

    The Compound Effect book by Darren Hardy*
    https://amzn.to/3YWNg01

    ‘Design Your Simple Content Funnel’ FREE masterclass:
    https://www.byrosanna.co.uk/content-masterclass

    The Streamlined Content System course + course bundle: https://www.byrosanna.co.uk/marketing-courses

    *indicates an affiliate link

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    15 mins
  • 113 | DESIGNING your business like you would design a website
    Aug 15 2023

    Freedom-based lifestyle businesses don’t happen by accident, they happen by DESIGN.

    In this episodes I’m breaking down how we can use website design principles to help us to DESIGN our online businesses in a way that prioritises freedom. PLUS revealing the new word/term I’m using to describe what I do…

    LINKS MENTIONED:

    Vix Meldrew’s Mastermind group:
    https://www.vixmeldrew.com/mastermind

    Olivia Bossert (fashion photographer): https://www.oliviabossert.com/

    Chloe Slade (Money Mindset coach) from Vibe & Flow: https://www.instagram.com/vibe_and_flow/?hl=en-gb

    Romain Escoffier (private dining): https://www.instagram.com/romainescoffier.privatedining/?hl=en-gb

    My Squarespace website design services:
    https://www.byrosanna.co.uk/website-design

    Board of Innovation Business Design definition: https://www.boardofinnovation.com/what-is-business-design/

    Diary of a Business Designer podcast definition: https://diaryofabusinessdesigner.com/episodes/what-is-a-business-designer/

    The Streamlined Content System course + course bundle: https://www.byrosanna.co.uk/marketing-courses

    The Organised Business Blueprint program waitlist: https://www.byrosanna.co.uk/organised-business-blueprint

    Business Design Sessions: https://www.byrosanna.co.uk/business-design

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    15 mins
  • 112 | 6 ways your website is losing you clients
    Jul 25 2023

    Over the last few months while planning our wedding, I’ve been on a LOT of wedding supplier websites, and it’s surprised me how many simple mistakes I’m seeing which has put me off as a customer!

    So I wanted to share some easy quick fixes and things to check to make sure you’re not losing clients from your website too.

    LINKS MENTIONED:

    My Squarespace website design services:
    https://www.byrosanna.co.uk/website-design

    Should you put your prices on your website? (blog post):
    https://www.byrosanna.co.uk/blog/should-you-display-your-service-prices

    Free website image compressor (make your images load faster!):
    https://tinypng.com/

    Free broken link checker:
    https://ahrefs.com/broken-link-checker

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    19 mins