Branding is more than just logos and advertising; it’s about standing out in your market. This episode will help you define your own brand and measure its impact! We share an easy exercise to uncover your brand identity and real stories of how intentional branding can transform a dental practice. Discover how to deliver on your brand promise, build a base of loyal clients, and position your practice for long-term success!

Topics discussed in this episode:

• Why every practice needs a brand
• Examples of branding in dental practices
• Brand promise versus core values
• How to define your brand promise
• The ROI of branding

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

Unlock the secret to a seamless dental practice with the power of checklists! Join me to reveal the transformative potential of a well-crafted checklist. How can you turn vague expectations into concrete action items? We address this question by focusing on specificity and practicality, ensuring your daily operations are not just completed but optimized for efficiency. By avoiding common pitfalls and embracing a structured approach, you'll discover how to enhance systematization and productivity in your practice.

Throughout this episode, we emphasize the importance of measurable outcomes and accountability, offering practical advice for implementing checklists that truly work. Explore the art of creating "today lists" and learn how to keep your team engaged and tasks on track. Plus, stay tuned for our next episode, where we'll switch gears to discuss how to craft and express your brand, featuring insights from the DPH coaches. Whether you're a new practice owner or a seasoned professional, this episode provides essential strategies for growth and a more fulfilling professional life.

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

New skills mean nothing if you don’t put them into practice. So in this episode, we discuss why dentists often struggle to implement what they learn from CE weekends and what you can do to change that. Learn the steps to integrate new skills or systems into your office, including how to get your team on board, market new services to patients, and more. Join us to make sure your next training translates into real-world results that stick!

Topics discussed in this episode:

• The challenges of implementing new skills
• 4 steps to implementing new skills
• How to get buy-in from your team
• Marketing new services to patients

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

Unlock the secrets to preventing your dental patients from seeking second opinions and ensure their loyalty with essential trust-building strategies. Join me, Dr. Paul Etchison, as we navigate the complexities of patient trust in the dental profession. Discover how addressing patient unease about treatment recommendations can save you from losing valuable clients and referrals. We'll delve into a real-life scenario involving a one-star review, revealing the profound impact of lost trust. Learn five actionable methods to strengthen your rapport with new patients through transparent discussions of their dental history and previous recommendations, setting the stage for increased case acceptance and long-term patient loyalty.

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

This episode features Dr. Steve Rasner discussing his journey from dental student to practice owner, emphasizing the importance of continuing education and the power of oral sedation in enhancing patient comfort. Dr. Rasner shares practical steps for dental practitioners to grow their practices by focusing on patient empathy, effective communication, and fostering a positive practice culture.

• Dr. Rasner shares his background and struggles in dentistry
• Emphasis on the value of continuing education for career growth
• Introduction of Dr. Rasner's oral sedation protocol
• Importance of addressing patient anxiety in dental practices
• Tips for managing finances and building a sustainable practice
• Advice on communication and empathy in patient care
• Key takeaways for dental practice success

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

Imagine the thrill of a same-day Invisalign start, only to be met with the crushing realization that no one in the office, not even the doctor, can perform the critical iTero scan. Join me, Dr. Paul Etchison, on Dental Practice Heroes as I unravel this cautionary tale from a coaching client, underscoring the chaos that ensues when key team members are unavailable and the vital importance of cross-training. This episode promises to arm you with the insights needed to fortify your team against the unpredictable nature of dental practice life.

Reflecting on my own early career, I share a humorous yet enlightening story of reliance on a single skilled assistant and the struggles that emerged when she went on maternity leave. From navigating frustrating daily operations to a memorable extraction fiasco, these stories aim to highlight the lessons learned in building a resilient and adaptable team. Whether you're a seasoned practitioner or just starting out, this episode offers valuable leadership lessons to ensure smooth, effective operations in your practice. Join the conversation and discover how to transform challenges into opportunities for growth and learning.

FREE RESOURCE : Get the Free Assistant 30-60-90 Checklist Here

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

Associates leaving. Loss of control. Loss of profits. These fears may be holding you back from exploring partnerships in your practice, but the right approach can turn partnerships into a win-win.

In this episode, dental law attorney David Cohen breaks down partnership models and strategies to protect both the practice owner and the associate. From finding the right person to structuring agreements, you’ll learn how to avoid common pitfalls and create partnerships that benefit everyone. Tune in now for all this and more!

Topics discussed in this episode:

• New and traditional partnership models
• Navigating partnership discussions
• How to assess potential partners
• Entity structures and junior partnership contracts
• Potential pitfalls in partnerships and how to avoid them
• Financial considerations and managing capital gains

Reach out to David Cohen to discuss options here.

David's Email: david@cohenlawfirmpllc.com

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.

Should you grow your practice or stick with a solo operation? How do you avoid burnout and create systems that actually work? What are the biggest challenges to scaling a practice? We answer all these questions and more in this episode with Dr. Iraj Kasimi, who scaled his $1.8 million practice into a $5 million group practice.

Dr. Kasimi shares how he overcame the growing pains of scaling, implemented effective systems, and evolved from a clinician to a business leader. Tune in for insights on transitioning to a larger practice and the rewards of scaling versus staying small!

Topics discussed in this episode:

• Sustainability and burnout: scaling up vs. staying small
• Systemization and training a strong team
• Leadership structure in a growing practice
• What makes a good lead and your role as leader
• When to scale and when to stay small

Text us your feedback! (please note: we cannot respond through this channel))

Take Control of Your Practice and Your Life

I help dentists create thriving practices that make more money, require less of their time, and empower their teams to run the office seamlessly—so they can focus on what matters most.

Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice:

• Comprehensive Training: Boost profit, efficiency, and team engagement.
• Live Monthly Webinars: Learn proven strategies for scaling your practice.
• Live Q&A Sessions: Get personalized help when you need it most.
• Supportive Community: Connect with practice owners on the same journey.
• Editable Systems & Protocols: Standardize your operations effortlessly.

Ready to build a practice that works for you? Visit www.DPHPod.com to learn more.