Episodes

  • Learn About Dana Herr's Inspirational Story | Ranch Herr Boots : From Rancher to Boot Designer

    Learn About Dana Herr's Inspirational Story | Ranch Herr Boots : From Rancher to Boot Designer
    Feb 20 2024
    Dive into the world of Western fashion with Dana, owner of Rancher Boots, sharing her journey and passion for cowboy boots.

    CHECK OUT THE RANCH HERR BOOTS HERE!

    Introduction of Dana Herr: Ashley introduces Dana Herr, the owner of Rancher Boots, as a special guest from Canada. Dana is a mother, a wife, and a fifth-generation rancher from Southern Alberta.
    Origins of RanchHerr Boots: Dana shares her journey into the Western fashion world, which began with her upbringing on a ranch and her involvement in rodeoing, cutting, and trick riding. The idea for Rancher Boots emerged overnight when Dana saw a pair of boots on Instagram and decided to design her own.
    Evolution of Rancher Boots: Dana talks about the growth of Rancher Boots through Instagram and the community she has built around her brand. She emphasizes her love for vibrant colors and unique designs, which sets her boots apart from others in the market.
    Signature Style - The Lechera Model: The conversation delves into the signature Lechera model of cowboy boots, characterized by its cowhide material and round toe. Dana showcases the boots and discusses the comfort and style they offer.
    Personal Connection and Philanthropy: Dana reveals the personal significance behind her boot designs, including a memorial boot for her mother who passed away from ovarian cancer. She also discusses her philanthropic efforts, including fundraisers and support for cancer-related causes.
    Expansion and Future Plans: Dana discusses the expansion of her boot company, including plans for new styles such as lace-up boots and collaborations. She also shares insights into sizing and availability of boots for purchase.
    Balancing Work and Personal Life: Dana opens up about the challenges of balancing her business with her role as a mother and wife. She emphasizes the importance of spending time with her family and finding solace in horseback riding.
    Admiration for Ree Drummond: Dana expresses her admiration for Ree Drummond, the Pioneer Woman, for staying grounded amidst her success and maintaining authenticity in her personal and professional life.
    Memorable Quotes:
    "It started through Instagram... the community it can reach is just unbelievable."
    "Boots are part of your personality... they create an opportunity for you to show the world who you are."
    "I want to give back somehow and get her memory and her presence out there."
    "My main goal is to give [my daughters] the keys to being confident women and to be unapologetically themselves all the time."
    "I literally run around my house with my head cut off... getting back on my horses... is so relaxing once I'm there."
    This episode of Western Fashion Behind the Scenes provided listeners with a glimpse into the journey of Dana Herr, the passionate owner of Ranch Herr Boots. From her humble beginnings on a ranch to her entrepreneurial endeavors, Dana's story is one of perseverance, creativity, and dedication to her craft. Through her colorful and unique boot designs, Dana is not only leaving her mark in the Western fashion world but also making a positive impact in her community. Stay tuned for more inspiring stories and insights on the next episode!
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    26 mins
  • Codee Lee | Utah Singer Songwriter Making Turquoise Jewelry in her Cowgirl Boots

    Codee Lee | Utah Singer Songwriter Making Turquoise Jewelry in her Cowgirl Boots
    Feb 16 2024
    In this profoundly inspiring episode of "The Cowboy Boot Podcast," host Ashley, the Boot Babe, delves into the captivating and at times heart-wrenching journey of Codee Lee, a multi-talented musician, entrepreneur, and single mother from Utah. From her tumultuous childhood, a deep connection with the cowboy lifestyle, the transformative power of motherhood, to her ventures in the music and jewelry industries, Codee shares her story of resilience, creativity, and the constant pursuit of self-expression. This episode not only explores Codee's personal and professional evolution but also offers invaluable insights for anyone on the cusp of following their passion against all odds. Join us as Codee Lee uncovers the melodies of her life, the lessons learned along the dusty trails, and her relentless drive to carve out a unique identity in the world of Western fashion, music, and beyond.
    Here Her MUSIC HERE!
    Connect with Codee HERE!
    1. "Music has saved me my entire life." - Codee Lee, on the transformative power of music.
    2. "He (her son) honestly saved me... he's my best friend, honestly, he's really all I have." - Cody Lee, discussing the impact of motherhood.
    3. "Your jewelry picks you... it's a part of us." - Codee Lee, on the personal connection with jewelry.
    4. "Every day when I get off work, I'm like, I just wish I could go ride right now." - Codee Lee, expressing her love for the cowboy lifestyle.
    5. "It's not like I can't figure it out. But there's no right or wrong way to do it. You just have to figure it out day by day." - Codee Lee, on navigating life's challenges.
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    27 mins
  • How Dani Reinhart Balances Her Corporate Career and Western Fashion

    How Dani Reinhart Balances Her Corporate Career and Western Fashion
    Jan 29 2024
    In this exciting episode of the Cowboy Boot Podcast, hosted by Ashley Jackson, the Boot Babe, we are introduced to Dani Reinhart, an influential figure balancing her corporate career with a love for Western fashion. As a professional with a history rooted in the legal and technological fields, Dani brings a unique perspective to the rustic charm of Texan western wear.

    Through a candid conversation with host Ashley, Dani opens up about her journey from rodeo queen to a bonafide influencer and model in western fashion's vibrant industry. Listeners will be treated to the inspiring story of how Dani's husband propelled her modeling career with a simple gesture that turned into a life-changing venture.

    She elaborates on her collaborations with brands like The Good Babes Co., Cavenders, and her Corporate Cowgirl Collection with Whip and Wild Rags. Her discourse isn't just about fashion; it's a heartfelt reflection on work, life, and the pursuit of passions. Dani also shares her personal stress-busters and her plans for future events where her admirers can meet her in person.

    Key Takeaways:
    • Dani's career spans both the corporate technology sector and the western fashion industry, exemplifying a successful balance between professional and creative endeavors.
    • She began her journey in western fashion with the support of her husband and has since become a notable content creator and model for leading brands.
    • The launch of Whip and Wild Rags' Corporate Cowgirl Collection marked Dani's foray into design, showcasing her personal story through each wild rag.
    • Dani emphasizes the importance of a positive mindset, pushing through fear, and embracing opportunities for growth.
    • Upcoming appearances include the American Rodeo and Cowgirl magazine's 30 under 30 gala, demonstrating her active engagement in the community.
    Notable Quotes:
    1. "Failure is opportunity in disguise." - Dani
    2. "Take the chance on yourself." - Dani
    3. "If I could do it, and if I have gotten where I am here today, which still blows my mind, just start." - Dani
    Resources:
    • Follow Dani on IG: https://www.instagram.com/dani.reinhart/
    • WhipIn Wild Rags: whipondwildrags.com
    • The Good Babes Co: https://thegoodbabes.com/
    Dive into the full episode to hear the rich experiences and insights Dani Reinhart shares about making a mark in western fashion. For those keen to witness the synergy of corporate acumen and rodeo chic, this episode is a must-listen. Stay tuned for more upcoming episodes from the Boot Babe.
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    19 mins
  • Unveiling the New Ferrini & How They Transformed the Fit of Their Boots

    Unveiling the New Ferrini & How They Transformed the Fit of Their Boots
    Jan 21 2024
    Ferrini Fit Guide

    Ferrini fits 1/2 size BIG. So if you wear a 9 in most boots you would wear an 8.5 in Ferrini

    Episode Summary

    In this engaging episode of "The Cowboy Boot Podcast" hosted by Ashley Jackson, the Boot Babe, we're introduced to Mark Claver of Ferini, who unveils the intricacies of boot fitting and the transformative journey of a renowned boot brand. As the brand navigates contemporary fashion currents, the conversation sheds light on Ferrini's evolution and its commitment to quality footwear.

    Ashley, the fascinating host and self-proclaimed "Boot Babe," dives into the details with Mark, discussing the recent changes in Ferrini's boot lasts to better accommodate an "American friendly" fit. This transition aims to enhance the initial trying-on experience for customers while maintaining Ferrini's signature silhouette. The episode also uncovers Ferrini's heritage, from their beginnings in selling exotic skins to crafting Italian-style dress shoes, and their stride into the boot business in the mid-'90s.The dialogue pivots to the robust and versatile nature of Ferrini boots, suitable for both the rodeo and everyday fashion. Mark emphasizes the brand's control over leather and exotic skins' quality – a distinctive advantage that allows Ferrini to stand out in the western boot landscape. The personal anecdotes blend seamlessly with the brand's narrative, painting a picture of enduring passion for western wear.

    Key Takeaways:
    • Ferrini has adjusted their boot lasts to make them more user-friendly, addressing customer feedback about the fit.
    • The brand warehouses around 50,000 pairs of boots, reflecting their significant presence in the boot industry.
    • Ferrini's history is rooted in exotic skin and leather business, evolving from Italian dress shoes to cowboy boots.
    • Mark Claver discusses the misconceptions about the durability of Ferrini boots, advocating for their use in various rugged settings.
    • The episode discusses the lack of a unifying icon in the boot industry, a gap Ashley aims to fill as 'The Boot Babe.'
    Notable Quotes:
    • "We get to pick and choose in warehouse... Quality, way different quality than most people." - Mark Claver
    • "There really isn't an icon for boots, so to speak, out there... Now we got the Boot Babe." - Mark Claver

    Resources:
    • Shop Ferrini: https://ferriniusa.com/
    Experience the whole story of Ferrini's dedication to the craft of bootmaking by tuning in for the full episode. The conversation provides a rare glimpse into the blend of tradition and innovation that drives Western fashion forward. Stay connected for more behind-the-scenes insights from industry leaders and tastemakers.
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    7 mins
  • Behind the Brand of Lovlei Ranch with Founder, Robin Hoffman

    Behind the Brand of Lovlei Ranch with Founder, Robin Hoffman
    Jan 14 2024
    Shop Lovlei Ranch Here

    In this episode of the Cowboy Boot Podcast, Ashley interviews Robin Hoffman, the owner of Lovlei Ranch. Robin shares her journey of starting the brand and her vision to empower women through fashion. She talks about the upcoming Dallas Market and her plans to showcase Lovlei Ranch to buyers and influencers. Robin also discusses her idea of hosting a Lovlei Ranch Ladies Weekend, where women can come together, share their stories, and build connections. The episode highlights the importance of following one's dreams and having faith in oneself.

    Key Takeaways:
    • Lovlei Ranch aims to help women feel bold and confident in wearing prints.
    • The Dallas Market is an opportunity for Lovlei Ranch to reach out to buyers and showcase their brand.
    • The Lovlei Ranch Ladies Weekend is a chance for women to connect, share their stories, and support each other.
    • Following one's dreams and having faith in oneself is crucial for success in the western industry.
    Quotes:
    • "I started Lovlei Ranch to really help women feel bold and beautiful and confident enough to wear prints." - Robin Hoffman
    • "Getting together with women will be so great and help build our lives and be entrepreneurs." - Robin Hoffman
    • "The western industry is full of people who have a lot of faith and trust in the future." - Robin Hoffman
    • "Follow your dreams and know that the best is there for you." - Robin Hoffman

    Shop Lovlei Ranch Here or follow them on your favorite social media platform.
    • Facebook: https://www.facebook.com/lovleiranch
    • Instagram: https://www.instagram.com/lovleiranch
    • YouTube: Hear Robin's Story
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    8 mins
  • Getting to Know Robin Hoffman, Founder of Lovlei Ranch

    Getting to Know Robin Hoffman, Founder of Lovlei Ranch
    Jan 8 2024
    ​Summary

    Robin Hoffman, owner of Lovlei Ranch and Hoffman California Fabrics, shares her journey in the fashion industry and the inspiration behind her Western apparel brand. Coming from a family with a long history in the textile business, Robin decided to launch her own brand to offer women high-quality, eco-friendly clothing options. She discusses the process of designing and manufacturing her garments, emphasizing the importance of quality and sustainability. Robin also talks about the joy of seeing her clothing on others and the confidence it brings to women. She invites listeners to check out Lovlei Ranch's online store and visit their booth at the upcoming Dallas market.​

    Key Takeaways
    • Lovlei Ranch offers eco-friendly, high-quality Western apparel for women.
    • The brand focuses on creating timeless pieces that are not part of the fast fashion trend.- Lovlei Ranch prints its fabrics digitally, which is an eco-friendly process.
    • The brand aims to give women confidence and encourage them to step out of their comfort zone by wearing prints.
    • Lovlei Ranch's garments are made with premium fabrics that feel great and last long.​
    Quotes

    - "We're starting from scratch, like I said, and go through the pattern process and then through getting the fabrics printed. And that's a huge, it's a long process, so it will usually take us from start to finish, probably at least nine months before you'll ever see something in a store, and usually maybe even a year." - Robin Hoffman

    - "When you're wearing black, you don't get a lot of compliments, but when you wear a print, people notice and they're like, 'Oh wow, that is so cute,' even if they might not wear it themselves." - Robin Hoffman


    Learn more about Lovlei Ranch here: https://lovlei.com/pages/lovlei-ranch or follow them on your favorite social media platform.
    • Facebook: https://www.facebook.com/Lovleilife
    • Instagram: https://www.instagram.com/lovleilife
    • YouTube: https://www.youtube.com/channel/UC1ibywA_vzDSQkXY0iD25qw
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    5 mins
  • Elizabeth Dryden | From Fine Art to Western Fashion

    Elizabeth Dryden | From Fine Art to Western Fashion
    Jan 5 2024
    Today on the Cowboy Boot Podcast, Ashley is interviewing Boot Designer and Western Fine Artist, Elizabeth Dryden. Elizabeth has designed boots for Dixon Boots, and most recently got the opportunity to work with Double D Ranch.

    On today’s show, Elizabeth shares her experience designing women's cowgirl boots and creating artwork through a plethora of mixed media. She shares her goals of expanding her presence in galleries and her upcoming collaboration with Double D Ranch for their 2024/2025 line.

    Key Points in the Conversation

    1. Introduction to the podcast and of guest, Elizabeth Dryden
    2. Elizabeth discusses her collaborations with Dixon Boots
      1. Elizabeth collaborated with Dixon Boots to design their first pair of women's cowgirl boots, incorporating metallic leather and exploring three-dimensional design.
      2. She designed a women’s boot called the “The Yellow Rose”, you can find it online at DixonBoots.com
    3. Elizabeth talks about future collaborations and designing for double D ranch wear
      1. She recently worked with Double D Ranch, creating paintings that will be incorporated into future clothing pieces and designing their 2024 spring/summer line.
    4. Elizabeth's background growing up as a cowgirl and her love for fashion
    5. Elizabeth's long-distance relationship and inspiration from the west
      1. Her boyfriend is a retired professional saddle bronc rider and provides a lot of inspiration for Elizabeth’s pieces.
      2. Elizabeth draws inspiration from the combination of strength and beauty in the wild west, influenced by her ancestor, Buffalo Bill Cody.
    6. Advice for those wanting to pursue their passion full-time
    7. Elizabeth's upcoming show at Art of the Cowgirl and future plans
      1. Elizabeth will be at Art of the Cowgirl with a booth from January 17 – 21, 2024.
      2. She aims to expand her presence in galleries, particularly in western states like Colorado, Wyoming, and Montana.
    8. Conclusion and where to find Elizabeth online
      1. Website: https://www.elizabethdrydenart.com/
      2. Instagram: https://www.instagram.com/elizabethdrydenfineart/
      3. Facebook: https://www.facebook.com/edrydenpaintings/

    Favorite Quotes From This Episode

    "It took a pandemic to force me out of my old job and just to focus on my art full time, and I was scared to death." - Elizabeth Dryden

    "I love the combination of strength and beauty together... In the wild west, you can still be beautiful and feminine, but you're also tough and fierce." - Elizabeth Dryden
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    9 mins