The Content Byte

By: Rachel Smith
  • Summary

  • Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
    This content is copyright and the property of Rachel Smith and Lynne Testoni.
    Show More Show Less
activate_Holiday_promo_in_buybox_DT_T2
Episodes
  • Why You Might be Your Own Worst Enemy When it Comes to Landing Dream Clients
    Nov 24 2024

    This week Rachel and Lynne are chatting with Amy Posner, also known as The Client Whisperer, talking about the mistakes many of us make when working with clients, especially at the beginning of our freelance career.

    Amy is a business coach for freelancers and has some great information on how to find good clients who will pay good money for your work. She talks about:

    • The different types of clients you might encounter
    • How to find the clients right for you
    • How to make more money and deliver value for clients
    • Mistakes freelancers make, including not stepping into your expertise
    • Why better paying clients are looking for experts
    • How to create better processes in your business
    • How to have conversations with clients that can create interesting and deeper relationships

    Find the SimpleMind Pro program Amy talks about here: https://simplemind.eu/download/full-edition/

    Connect with Amy through her website: https://amyposner.com/

    Find Rachel www.rachelsmith.com.au

    Find Lynne www.lynnetestoni.com

    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    Show More Show Less
    47 mins
  • What it’s like to be a B2B tech writer with Rosalyn Page
    Nov 17 2024

    This week Rachel and Lynne chat with a good friend and colleague - B2B tech writer Rosalyn Page. Rosalyn talks about her background in IT and tech magazines, how and why she transitioned to freelance work and all that involves. During our chat, Ros talks about:

    • How she got into tech writing
    • Where she finds her work
    • The pros and cons of writing for agencies
    • Whether tech writing is a lucrative niche
    • Covering conferences in her tech niche
    • Writing thought leadership pieces and white papers
    • How AI can help her brainstorm

    Connect with Ros at her website: https://rosalynpage.com/

    Here's the link to her article about being a tech writer: https://rosalynpage.com/so-you-want-to-be-a-tech-writer/

    or LinkedIn https://www.linkedin.com/in/rosalyn-page/

    Find Rachel www.rachelsmith.com.au
    Find Lynne www.lynnetestoni.com
    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    Show More Show Less
    37 mins
  • Building a Sustainable Freelance Career in a Gig Economy with Lizzie Mulherin
    Nov 10 2024

    This week Rachel and Lynne are chatting with Lizzie Mulherin, a freelance writer, brand strategist, and travel author. Lizzie shares her career journey and chats about:

    • Having a business mindset when it comes to freelancing
    • How to mix content work and journalism
    • How to boost your confidence as a freelancer
    • Whether you need to build a personal brand to make good money
    • Common mistakes she sees writers making
    • How to get the most out of AI
    • Whether it is possible to make a good living through Substack

    Connect with Lizzie via her website: https://www.lizzie-mulherin.com/

    or through Substack on https://createyourliving.substack.com/

    Find Rachel www.rachelsmith.com.au

    Find Lynne www.lynnetestoni.com

    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    Show More Show Less
    44 mins

What listeners say about The Content Byte

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.