The Business of Cycling

By: Wyatt Wees
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  • Summary

  • The Business of Cycling podcast takes you inside the cycling world from the perspective of those that work in the sector. Hear from passionate entrepreneurs and professionals from brands, teams, and bike shops.

    Read the latest 'The Business of Cycling' Blog

    Sign up for 'The Business of Cycling' Newsletter
    Copyright Wyatt Wees
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Economics Management Sports & Outdoors
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Episodes
  • How Uli Fluhme GFNY CEO brought Italian Racing Culture to NYC

    How Uli Fluhme GFNY CEO brought Italian Racing Culture to NYC
    Nov 5 2024
    GFNY is the world's largest endurance sports marathon series with over 30 events held in 15 countries.

    The story of Ulrich Fluhme and his wife Lydia starting the GFNY is nothing short of remarkable. Uli had a job in finance at a Swiss bank in Manhattan. When he and his partner Lydia literally took a leap into the abyss when they decided to start the GFNY.

    This Is a tale of two highly driven people who had a vision to bring the Italian Gran Fondo to the big apple, in the process, they built a life for themselves around cycling events and traveling the world.

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    1 hr and 6 mins
  • Family Business with Anne Hed of HED Cycling

    Family Business with Anne Hed of HED Cycling
    Oct 22 2024
    Anne Hed is CEO and Co-founder of HED cycling. Anne's journey is one of perseverance, innovation and family legacy. Anne is a native of Minnesota and shares the remarkable story of HED cycling, which she founded with her late husband, Steve Hed.

    In this conversation, we hear how she and the company have weathered personal tragedy and technological shifts to remain relevant in the incredibly competitive cycling business. Anne takes us through HED's early days of handcrafted wheels to its latest innovations all while remaining committed to USA manufacturing and family values.

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    56 mins
  • Former CRO and Sales Director at The Pro's Closet, Reynolds, & Pivot Cycles about Scaling & Brand Building

    Former CRO and Sales Director at The Pro's Closet, Reynolds, & Pivot Cycles about Scaling & Brand Building
    Oct 8 2024
    Travis Erwin has extensive experience in the US cycling market. He began his career in various bike shops, working his way up to become a store manager at Performance Bicycle in Scottsdale, Arizona. In the early 2010s, he progressed to Regional Sales Manager for Pivot Cycles.

    Travis then moved on to help build Reynolds Cycling's OEM wheel business, eventually becoming the Global Sales Manager in 2017.

    After that, he joined The Pro's Closet. At The Pro's Closet, Travis played a key role in building the business and contributing to its success. As you may know, The Pro's Closet unfortunately closed recently. You'll be able to hear more about the reasoning behind this and get an inside look at some of the circumstances the team was facing at that time.

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    1 hr and 16 mins

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