"Just be authentic" - it's the advice we hear all the time, but is it really that simple? In this episode, we go all in on the "Authenticity Myth" and uncover why being real online isn't as straightforward as it seems.

Marielou Mandel and Doc Rock explore the nuances of authenticity in our digital presence. We discuss the delicate balance between being genuine and maintaining professional boundaries, and why consistency matters more than raw authenticity.

Key Takeaways from this Episode:

- The difference between authenticity as a descriptor and as a concept
- Why consistency matters more than raw authenticity
- How to balance being real with maintaining professionalism
- The importance of reading the room and understanding context
- Tips for creating content that's genuinely helpful to your audience

We also touch on the Japanese concept of "uchi soto" and how it relates to managing different aspects of our personalities in various contexts.

If you're a content creator, podcaster, or aspiring influencer, this conversation will help you navigate the complex world of online authenticity and build stronger connections with your audience.

"True authenticity is earned through consistent actions and delivering on promises." - Doc Rock

Join us as we debunk the myth of effortless authenticity and provide practical tips for creating content that resonates with your audience while staying true to yourself.