Today, I'm sharing my 10 Commandments for building a winning affiliate program. After 20 years of experience, I've distilled the essentials of affiliate management into these must-do principles that can make a huge impact. And thou must followest these commandments. Trust me, you won't want to miss #6 – it might sound crazy at first, but you'll see why it works.

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Trying to decide whether to run your affiliate program on a network or keep it in-house? It’s a HUGE decision that can make or break your program. In this episode, I’ll share the pros and cons of both options and help you figure out what’s right for YOUR business.

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XP Affiliate Network

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Managers are for burger joints, not affiliate programs. Seriously, I can’t stand...no, scratch that...I HATE the term "Affiliate Manager." In this episode, I’m sharing why it drives me crazy…and what we should be calling ourselves instead.

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Your First 100 Affiliates: mattmcwilliams.com/first100

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Running an affiliate program? Most mistakes aren’t fatal…except this one. I recently witnessed a program make a colossal error, and it was painful to watch. In this episode, I’ll break down what went wrong...and how to make sure you avoid it.

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How to Determine the Right Commission Structure for Your Affiliate Program: https://youtu.be/wHYgeRCh7tE

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The holiday season is just around the corner, and affiliate managers everywhere are gearing up for the busiest (and potentially most profitable) time of year. For some programs, we’re talking 40%, 50%, even 60% of their entire year’s sales crammed into just a few hectic weeks! So, if you’re not prepared…it’s gonna be a rough ride. In today’s episode, I’m sharing the seven essential things every affiliate manager needs to know to absolutely crush it this holiday season. From prepping your affiliates to maximizing those last-minute sales, let’s make sure you’re ready to make this the best holiday season yet!

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Affiliate Promo Plan Template

The Ultimate Guide to Holiday Affiliate Marketing Promotions

Warm Up Your Audience Guide

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Welcome to the holiday season—the busiest, noisiest time in the affiliate world! Every program out there is cranking up their promotions, their recruiting, their emails…and let’s be real, it can feel like trying to shout over a crowd of holiday shoppers. So how do you make sure your affiliate program doesn’t get lost in all the holiday clutter? In today’s episode, I’m breaking down exactly what it takes to make your program stand out this season. Let’s cut through the noise and make this your best holiday season yet!

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How to Activate Affiliates (How to Run an Affiliate Program in One Hour a Day): https://www.mattmcwilliams.com/how-to-run-an-affiliate-program-in-under-an-hour-a-day/

Get my email templates for activating affiliates: mattmcwilliams.com/bestemail

The Ultimate Guide to Holiday Affiliate Marketing Promotions: https://www.mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions/

Warm Up Your Audience Guide: http://mattmcwilliams.com/warmlist

The holiday season is here and your affiliates need special attention. As an affiliate manager, it's your job to provide them with the support they need. In this episode, I’ll reveal the 7 key strategies to ensure your affiliates thrive during the holidays. Tune in to discover what your affiliates need to make their holiday promotions a hit.

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Affiliate Promo Plan Template

The Ultimate Guide to Holiday Affiliate Marketing Promotions

Warm Up Your Audience Guide

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One of the best ways to level up your affiliate program and make everyone more money is to help your affiliates write better emails. In today’s episode, I’ll share proven strategies and tips for guiding your affiliates to write compelling emails that actually convert.

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Video - How to Use Swipe Copy as an Affiliate: mattmcwilliams.com/freeswipetraining

Video - How to SERVE Your Audience by Promoting Affiliate Offers: mattmcwilliams.com/serve

Podcast - Overcoming the Fear of Selling Affiliate Offers: mattmcwilliams.com/tag126

Article - How to Condition Your Audience: mattmcwilliams.com/condition

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