• The ASOTU Wheelhouse - Hosted by Daniel Govaer

  • By: ASOTU
  • Podcast

The ASOTU Wheelhouse - Hosted by Daniel Govaer

By: ASOTU
  • Summary

  • The landscape in the automotive industry is constantly changing. And to be honest, we say that a lot. But it’s true. With new announcements and initiatives announced almost daily, it can be hard for dealers to know what’s next and how to respond. But Daniel Govaer and the team at the Wheelhouse is here to help. Let’s take the wheel!
    ASOTU
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Episodes
  • Engaging the Hispanic Consumer & Understanding the State of the Market
    Sep 18 2024
    Send us a textCould your dealership be missing out on a quarter of potential sales?We've got loads of tactical insights on this episode of the Wheelhouse, hosted by the one and only Daniel Govaer.In today's deep dive, coinciding with Hispanic Heritage Month, we cover the untapped potential of Hispanic marketing in the automotive industry. Our panel of Ashley Cavazos, Chance Mayfield, Luis Delgado and John Duran discuss how dealers can authentically engage with the Latino community, overcome c...
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    1 hr and 1 min
  • Dealership Staffing Trends and How Different Generations Shops For Cars
    Aug 14 2024
    Send us a textSeason 2 of the Wheelhouse is kicking off with a bang.On this episode of The ASOTU Wheelhouse hosted by Daniel Govaer continues what started in season one, actionable insights mixed with wit and speed. A new season brings a new format, and so we start with an extended discussion on staffing trends from recruiters, featuring expert insights from Joe Lockerd, Anita Stout, Joe Zorn, and Steve Adragna. They share practical advice on tackling recruitment challenges in automotive, emp...
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    51 mins
  • Cars: The New Privacy Frontier
    May 7 2024
    Send us a textIs your car sending location data to the police? Should it be?On today’s episode of the ASOTU Wheelhouse, host Daniel Govaer is joined by Ashley Cavazos, Marketing Director at DeMontrond Auto Group, Colby Joyner, VP of Marketing at Cavender Auto Group and Savannah Simms, Director of Business Development at Simms Auto Group.They delve into dealership challenges such as implementing new processes under new management, navigating inventory levels, and the impact of competitive pric...
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    45 mins

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