The High Ground - S1E2 - Founder’s Interview: Scientific Innovation & Effects-Based Cannabis with Chris Emerson of Level

Welcome Back to the High Ground, a Bi-Weekly Video Series in which I'm going to be interviewing Founders that Span All Categories in the California Cannabis Market.

Today we speak with Chris Emerson, the Founder & CEO of Level, a Cannabis Products Brand in the Cannabis Capsules Space. We learn about his extensive Scientific Background, the Tech Boom in San Francisco that allured him to the city, and discover how he ended up on a cannabis farm in Mendocino. 

He also shares how all these events have led to a deeper call in understanding the scientific innovations within the cannabis sector, which he believes has a vast landscape of opportunity with Effects-Based Cannabis Products. Today, he spearheads the Capsules and Effects-Based Cannabis Brand, Level & Shares his Thoughts on the Future of the Market in California, and Beyond.

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For More Information on Level Visit, TRICHOMES.com

Headset Analytics: https://www.headset.io/ 

Chris Emerson’s LinkedIn: https://www.linkedin.com/in/chris-emerson-ph-d-464b245a

Level’s Instagram: https://www.instagram.com/level.experience

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The High Ground podcast is produced in partnership with TRICHOMES dot com. Special thanks to the TRICHOMES production team. Our executive producer Claudio Miranda, and to all our incredible guests who make this show possible.

Welcome to the Returning Season of The High Ground!

We Bring You A New Bi-weekly Conversation That Looks At the Trends, Brands, & Data that Drive the Growing Cannabis Industry. More Than Just Market Data, the Mission of High Ground is to get an Unfiltered and Authentic Look at How the People Behind the Brands are Navigating the Ups and Downs of the Tumultuous California Market. 

In Our New Series, We Speak with The People Who Are Pushing the Cannabis Industry into New Territories And Today, We Are Joined with Alexi Chialtas of Wunder. 

Wunder is a Cannabis Brand that delivers both a Low-Dose Cannabis Infused Beverage and A Mission to Change the Way We Bridge Socializing & Alcohol. Alexi Shares The Important Factors that Have Influenced His Journey Into the Cannabis Industry, and Why He Believes Normalizing the Alternative to Alcohol is A Path to Growth for the Industry.

For More Info on Wunder, Visit Us @ TRICHOMES.com

www.findwunder.com

https://www.linkedin.com/company/findwunder/

https://www.linkedin.com/in/alexichialtas/

https://www.instagram.com/findwunder

https://www.twitter.com/achialtas

The High Ground is A Collaborative Series Produced by TRICHOMES, in Association with Headset Analytics, & Executive Producer Claudio Miranda

It’s no secret that a lot of people are starting to discover and use cannabis products for the first time. It is because of this that dosing is now more important than ever. On this episode recorded on 02/16/2021, Jesse Betend talked to Missy Bradley, Brand Director and co-founder at Stillwater Brands. Stillwater Brands’ deep background in food manufacturing and water soluble cannabinoid technology has led to the production of some of the best selling and most trusted edibles in Colorado, including Ripple Dissolvables, Ripple Gummies, and Ripple QuickSticks. Products are available in Colorado and Canada. Missy talked about why it's important to create a product that does what it says it's going to do, every time. They also talk about why Ripple can provide doses and flower options for anybody interested in consuming cannabis and why the media is not taking the time to understand the plant.

Stillwater's Website            

LinkedIn            

Facebook            

Instagram

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond.

To reach the show: highground@trichomes.com

Have you ever thought about the negative impact of misinformation that has been spread across the cannabis industry? Our guest on this episode of The High Ground is Dan Grace, founder and CEO at Dark Heart Nursery. Since 2007, Dark Heart Nursery has specialized in cultivating high quality clones for growers across California and they also offer lab services. Jesse Betend and Dan talk about receiving misinformation when it comes to cultivation and how a big part of his organization’s mission is supporting farmers through science. Dan also talks about Dark Heart’s new ideas and approaches to growing cannabis and solving cultivation challenges as they occur.

Dark Heart Nursery Website

LinkedIn Profile

Facebook Page

Twitter

Instagram

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond. To reach the show: highground@trichomes.com

In this episode recorded on 02/02/2021, Jesse Betend talks to Rick Batenburg III, Founding Partner and Chief Investment Officer of Cliintel Capital. Cliintel Capital Management Group was created to provide funding to emerging market companies. Rick talks about why he is feeling optimistic about the cannabis industry in 2021, the unique challenges the space has, and why brands need to make an emotional connection to their customers.

Founding Partner and Chief Investment Officer Rick Batenburg III, a former college athlete who started his career as a broker at Merrill Lynch, specializing in high net-worth clients. Rick made the jump from Merrill Lynch to cannabis in 2015, the early days of the legal industry in Colorado, when he and his father found a way they could fund brands in the new industry

Cliintel Capital Website

Rick's LinkedIn Page

Cliintel Facebook Page

The Clear Concentrates Instagram

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond. To reach the show: highground@trichomes.com

On this episode of The High Ground recorded on 01/29/2021, Jesse Betend talked to Casey Ly, Chief Revenue Officer of BLOOM, a cannabis company based out of California. Jesse and Casey talk about the inconsistency in cannabis vape products, and why BLOOM’s products are more consistent than others. They also talk about why BLOOM’s “secret sauce” is in their terpene profiles, Casey's path into the industry, and why cannabis is being put in a good position in 2021.

The BLOOM Brands Website

Casey Ly's LinkedIn

Twitter: @thebloombrand

IG: @thebloombrands

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond. To reach the show: highground@trichomes.com

On this episode of The High Ground recorded on 01/25/2021, Jesse Betend  talked to Matthew Ingram, CEO of Proof, a family owned and operated cannabis company. Matthew talked about the journey his team has been on, and what sets them apart from other cannabis companies. He also discusses how Proof is mission driven and value based, which translates into having a loyal team, and how that benefits the consumer. Jesse and Mathew also talk about how important it is to work with the local community and how to stand out in the cannabis industry. 

Proof Website

Matthew’s LinkedIn: https://www.linkedin.com/in/matthew-ingram-862894190/

Proof Facebook page: https://www.facebook.com/proofwellness

IG: @proof.wellness

On The High Ground, we feature leaders of the cannabis industry. We talk to everyone from farmers to CEOs, and public officials - anyone making an impact on the cannabis community and beyond. To reach the show: highground@trichomes.com

On this episode of the High Ground recorded on 01/21/2021, Jesse Betend talked to Hunter Neubauer, the co-founder and chairman of Oregrown, a cannabis company out of Oregon. Hunter has spoken in front of the state legislature and he's also built a personal relationship with the Oregon Liquor Control Commission, which is in charge of regulating cannabis in the state. During the conversation, Hunter talked about the relationships that he's built with regulators, and how they have suddenly changed. Cannabis companies across Oregon, Oregrown included, started facing a rash of violations that in some cases cost businesses their licenses. Jesse and Hunter talk about the situation, and what he's been able to do to restore his relationship with legislators in Oregon.