Emma Thomson worked for two decades as a medical scientist, and in that time, also became a ‘Cricket Mum’.

That latter title led Emma to become a sportstech entrepreneur.

After endless afternoons bowling balls at her young son for batting practice, Emma realised there was a gap in the market.

Bowling machines are commonplace for adult cricketers, and so Emma tailor-made a bowling machine to suit kids as young as Grade 3.

Pitch It Up was born, and her e-commerce business is now also flourishing with major cricket and sporting goods retailers around the country.

Emma has just created a new iteration for visually impaired cricketers, and Pitch It Up has been working closely with the special needs and para sports people.

Today, Emma tells us the origin story, the tech, the growth, and the future of Pitch It Up.

Andrew Lemon has spent the past 15 years working on the front line of healthcare as an osteopath, he is also a business and tech entrepreneur.

Eight years ago he co-founded Strength by Numbers, to finally fill a gap in the market he had been combatting for years, namely, the lack of specific strength measurements in healthcare.

Heart rate, blood pressure, weight, BMI are all measured as a matter of course. Andrew Lemon says for too long, strength has been the missing component.

Strength by Numbers has revolutionised the domestic Aussie market with their AxIT technology, and they’re about to attack the US market.

Andrew takes us behind the scenes of the science, the tech and the forward strategy.

Lining up for food, drinks and merchandise at events can cause the spectator to miss out on the action, spending time standing in a queue rather than enjoying the experience.

Tech entrepreneur David Jakic and e-business specialist Norbert Herrmann have created Liively- technology that allows the user to scan a QR code and order straight from their phone, and have their order brought directly to them.

The company has already captured the attention of big name clients, notably the NBA and Etihad Arena in the UAE.

Choosing to take Liively internationally was the move for the company, signing global clients and gaining exposure with every connection.

The company focuses on simplicity and need, onlyproducing what is required to bypass the issues that might arise with an online service.

Both Javik and Herrmann plan on expanding www.liive.ly to new ventures, creating something that's integrated and elastic within the technological landscape.