Episodes

  • Social Media Analytics and ROI: Understanding Performance and Growth

    Social Media Analytics and ROI: Understanding Performance and Growth
    Jan 19 2025
    Title: "Social Media Analytics and ROI: Understanding Performance and Growth"

    Description: Dive into the world of social media analytics with Mike the Machine in this insightful episode of Social Media Marketing 101. Discover how to transform your social media presence from a cost center to a revenue generator. Through real-life case studies, Mike shares essential strategies and frameworks like REPAIR and SCALE to optimize content, improve engagement, and maximize ROI. Learn to track key metrics, implement multi-touch attribution models, and build comprehensive reporting systems to drive performance and growth. Whether you're a small business or a large enterprise, gain actionable insights to elevate your social media marketing game. Subscribe now for this episode and stay tuned for more value-packed content from Mike the Machine.
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    11 mins
  • Content Creation Workshop: Mastering Engagement and Storytelling

    Content Creation Workshop: Mastering Engagement and Storytelling
    Jan 19 2025
    Welcome to Social Media Marketing 101 with Mike the Machine! In this episode, "Content Creation Workshop: Mastering Engagement and Storytelling," you'll discover essential strategies for crafting captivating content that resonates with your audience. Learn how to establish powerful content pillars, maintain visual branding consistency, and master the art of social media copywriting. Explore techniques for content batching, engaging storytelling, and mixing content types to keep your followers hooked. Plus, dive into effective content planning and management tools, and get actionable tips to ensure consistency and scalability. Perfect for beginners and seasoned marketers alike, this episode is your ultimate guide to creating compelling social media content that drives engagement and builds a thriving community. Subscribe now and transform your social media strategy!
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    10 mins
  • Social Media Strategy Mastery: Building Your Brand's Digital Foundation

    Social Media Strategy Mastery: Building Your Brand's Digital Foundation
    Jan 19 2025
    Unlock the secrets to building a robust digital foundation for your brand with "Social Media Strategy Mastery: Building Your Brand's Digital Foundation," a must-listen episode of Social Media Marketing 101 hosted by Mike the Machine. Dive into captivating case studies from Sarah's Sustainable Fashion Boutique, TechFlow Solutions, and Fresh Bites Food Truck as Mike reveals practical insights and strategies to elevate your social media presence. Learn how to conduct effective audits, choose the right platforms, define your audience, develop compelling content strategies, and maintain an engaging brand voice. Discover the actionable steps to increase engagement, drive traffic, and reach your business goals while avoiding common pitfalls. This episode is essential for anyone aiming to master social media marketing and build authentic connections with their audience. Subscribe now to gain valuable knowledge and stay ahead in the ever-evolving digital landscape.
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    9 mins