Social Media Decoded

By: Michelle Thames
  • Summary

  • How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedicated to helping creatives, influencers, business owners and entrepreneurs simplify social media and thrive online. Hosted by Michelle Thames a social media strategist, influencer, and owner of Thames Media Solutions. Michelle brings you all the best tips to help you understand social media better. Sharing the best tips like social media strategies, business tips to help you succeed. Michelle shares actionable tips that you can implement and see results. Michelle's strategies have helped her and her clients build multiple six-figure businesses utilizing social media. Michelle also has over 11 years of experience as a content creator and influencer. She has worked with brands such as Lenovo, Dollar Eighty, Toyota, Olay, Subway, Country Financial, and many more. Michelle loves spending her time researching social media and how it affects businesses online and brings a wealth of knowledge to this podcast. Michelle delivers her best social media advice every week, so make sure you bring your pens and notepads because gems will be dropped. She also interviews some of the best experts in the industry bringing you all the secrets to help you grow and succeed on social media. Social Media Decoded is the place for real conversations. Get inspired and take real action! Are you ready to thrive on social media? Tune in!
    © 2024 Social Media Decoded
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Episodes
  • The Power of Being Multi-Passionate in Business: How to Build a Cohesive, Impactful Brand on Social Media
    Nov 11 2024

    Welcome to Social Media Decoded! In today’s episode, host Michelle Thames — a 15-year marketing expert, business coach, podcaster, and agency owner — dives into a powerful topic for entrepreneurs juggling multiple passions. If you’re a multi-passionate entrepreneur struggling with “picking one thing” or looking for ways to make your diverse interests work together on social media and in your digital marketing strategy, this episode is for you.

    Michelle shares three actionable strategies to help you harness your multi-passionate nature and build a cohesive, profitable brand that stands out online. Learn how to attract high-value clients (who are ready to invest!) by clarifying your brand message, creating value-driven content, and showing up consistently with purpose. By the end of this episode, you’ll have a roadmap to position yourself as a go-to expert for empowered clients — without sacrificing any of your passions.

    In This Episode, You’ll Discover:

    • Why being a multi-passionate entrepreneur is an advantage in today’s saturated market
    • How to define a core message that aligns all your passions under one impactful brand
    • The secrets to creating social media content that attracts empowered, high-ticket clients
    • Tips for building trust and authority through consistent, strategic positioning on social media
    Michelle also invites you to join her exclusive Facebook group for multi-passionate entrepreneurs. In this group, she offers insider tips, resources, and community support to help you master social media marketing and grow a business that aligns with your life and passions.

    Join the Facebook Group HERE
    Subscribe to Social Media Decoded & Enter Our Monthly Giveaway: Leave a review on Apple Podcasts, tag @MichelleLThames on Instagram with a screenshot, or email your review to enter to win a $50 Amazon gift card!

    multi-passionate entrepreneur, social media marketing, business growth, empowered clients, high-ticket clients, brand message, cohesive branding, value-driven content, Michelle Thames, Social Media Decoded, digital marketing strategy, Facebook group for entrepreneurs

    If you’re a multi-passionate entrepreneur ready to make an impact online, don’t miss this episode! Hit subscribe, leave a review for a chance to win a $50 Amazon gift card, and join Michelle’s Facebook group for even more tips on how to thrive as a multi-passionate business owner.

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    9 mins
  • Digital Marketing Predictions for 2025: What You Need to Prepare For
    Nov 6 2024

    In this episode of Social Media Decoded, host Michelle Thames dives into the top digital marketing trends and predictions for 2025. Michelle shares valuable insights on what businesses need to stay competitive, from the growing role of AI and voice marketing to the importance of short-form video and sustainable brand practices. Listen in to discover how these emerging trends will impact social media strategy, content creation, and brand visibility.

    Key Topics Covered:

    • Artificial Intelligence (AI): Learn how AI-powered tools will streamline content creation, enhance customer engagement, and optimize decision-making in 2025.
    • Voice Marketing: Discover why voice-activated devices are on the rise and how to prepare your content for voice search.
    • Virtual Reality (VR): Explore how VR can offer immersive brand experiences that engage and retain audiences.
    • User-Generated Content (UGC): Find out why UGC will remain a trusted form of content and how to encourage your audience to create content for your brand.
    • Social Media Ecosystems: See how social media platforms will evolve into all-in-one ecosystems where brands can engage, sell, and support customers.
    • Short-Form Video: Understand the continued dominance of short-form video and how to integrate it into your 2025 content strategy.
    • Sustainable and Purpose-Driven Marketing: Learn why transparency in environmental and social impact will be critical for brands to connect with modern consumers.
    Key Takeaways:
    1. Embrace AI: AI will be essential for content efficiency and personalized customer experiences.
    2. Optimize for Voice Search: Create conversational, question-based content that aligns with how people speak to voice-activated devices.
    3. Create Authentic Short-Form Videos: Short, engaging videos will continue to be crucial for visibility and connection on social media.
    Actionable Resource: Don’t miss out on the free "2025 Digital Marketing Predictions" PDF! Download it now to keep these predictions and actionable tips handy. Visit the link in the show notes or DM Michelle on Instagram with the word “2025” to get your copy. If you enjoyed this episode, please leave a review! Let us know which trend you’re most excited about for 2025. Your feedback helps us create the content you love and helps more people discover the Social Media Decoded podcast. GET YOUR DOWNLOAD HERE

    Keywords: digital marketing predictions 2025, social media trends 2025, AI in marketing, voice marketing, virtual reality marketing, short-form video, user-generated content, sustainable marketing, content strategy 2025

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    12 mins
  • The Power of Consistency: How to Build Your Brand with Simple Daily Habits
    Nov 4 2024

    In this episode of Social Media Decoded, host Michelle Thames dives into one of the most powerful tools for brand growth: consistency. Learn how showing up regularly—even in small ways—can strengthen your brand, build trust with your audience, and keep you visible in an ever-changing digital world. Michelle shares simple daily habits that make consistency manageable and explains why it’s essential for creating a recognizable and trusted brand.

    Tune in to discover:

    • Why consistency matters for brand growth and audience trust
    • Simple, actionable daily habits for building brand visibility
    • How to set up routines that keep your brand top-of-mind without burnout
    Whether you're a new entrepreneur or looking to elevate your existing brand, this episode provides practical steps to help you show up with purpose and intention. Show Notes: Episode Highlights:
    • Introduction to the importance of consistency in building a brand that stands out.
    • How small daily actions add up to create a powerful impact over time.
    • Essential habits for consistent brand engagement on social media and beyond.
    • Tips for planning and scheduling content that keeps you visible and relevant.
    • How to balance consistency with creativity to avoid burnout.
    Key Takeaways:
    • Consistency builds audience trust and helps position you as an authority in your niche.
    • Simple, manageable habits—like daily engagement and content planning—can keep your brand growing steadily.
    • By focusing on small, repeatable actions, you can stay consistent without feeling overwhelmed.

    Resources Mentioned:

    • Free Download: [Daily Social Media Checklist]—This simple guide will help you keep your social media habits on track and grow your brand consistently. Click the link in the show notes or DM “Checklist” to @MICHELLELTHAMES on Instagram to get it!
    • If you enjoyed this episode, please leave a review and share your biggest takeaway with us! Reviews help Social Media Decoded reach more listeners looking to grow their brands with confidence and consistency.
    Keywords:
    • Consistency in branding
    • Simple daily habits for brand growth
    • Building brand visibility
    • Social media engagement tips
    • Audience trust and brand authority
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    9 mins

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