Want to turn casual connections into raving fans? My Lost to Loyal Newsletter is your go-to guide for mastering social media care and creating unforgettable customer experiences. Every month I'll send you actionable tips, proven strategies, and the latest trends straight to your inbox. Don't just guess, know what works. Sign up now at bsquared.media/newsletter and let's build loyalty together.

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In my inaugural episode of the Social Media CX podcast we are diving deep into the topic of creating luxury customer experiences…..online!

Today's guest, Bart Berkey, is an expert at creating memorable moments with a career that includes transforming customer experiences for over 20 years at none other than the Ritz Carlton.

Our discussion dives deep into defining the essence of unforgettable luxury customer experiences. Is it the seamless service, the personal touches, or the way it makes you feel truly valued? And at the heart we answer the question, How can we capture that same magic on social media?

Bart understands luxury CX like few others and he is here to show us how the principles behind luxury customer care can be applied to the digital world.

If you've ever wondered how to elevate your digital customer experience to a luxury level, this episode is for you.

[00:00] What Defines an Unforgettable Luxury Customer Experience

[03:06] What joining the Ritz Carlton taught Bart about being authentic

[07:01] The Importance of Authenticity

[10:32] Luxury Customer Service Defined

[15:07] Translating Luxury Service to Social Media CX

[22:04] Elevate How You Handle Customer Complaints on Social Media

[29:22] Final Thoughts and Takeaways

Take your social care to the next level by joining our SMCX VIP List!

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Where social media meets customer experience!

Hosted by Brooke Sellas, CEO of B Squared Media and a leading voice in social care, this podcast explores the untapped power of using social media to create unforgettable customer experiences. Each week, Brooke dives into real-world strategies, industry trends, and actionable insights to help brands level up their CX game on social.

You’ll hear candid interviews with top CX and DCX experts, learn from inspiring case studies, and get answers to your burning social care questions in the “Care Chat” segment. Whether you're in CX, marketing, or social media, this podcast is your go-to guide for turning social channels into revenue-driving, loyalty-building tools.

If you’re ready to master the art of social care, hit subscribe and join the conversation—because great CX isn’t just extra, it’s expected.