Episodes

  • How Many Product Iterations Do You Need to Launch?
    Jan 9 2025

    Julie Carty created LatchLight, a wearable light for breastfeeding mothers, with no prior design experience. She describes the product development process and when she felt confident to launch.

    To learn more about LatchLight and for show notes: https://www.shopify.com/blog/latchlight-product-development

    Subscribe to the Shopify Masters YouTube channel for video interviews.

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    33 mins
  • The Slow Burn Strategy to Massive Retail Success
    Jan 7 2025

    Stoked Oats’ founder turned his morning oatmeal obsession into a multimillion-dollar CPG empire, while building a brand that fit his lifestyle—and not the other way around.

    For more on Stoked Oats and show notes click here.

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    34 mins
  • Brand Building with an Indigenous Designer
    Jan 2 2025

    Hud Oberly is the indigenous founder and designer behind the clothing company Here’s 2 You. He crafted the brand around that belief that everyone is creative. Here's how he is sharing that message through clothing, events, and more.

    For more about Here's 2 You and show notes: https://www.shopify.com/blog/heres-2-you-creativity

    Watch the video of this interview on the Shopify Masters YouTube channel.

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    24 mins
  • How to Sell Premium Products at Scale
    Dec 31 2024

    Island Creek Oysters scaled into a premium seafood company and now ships to 46 states. CEO Chris Sherman shares scaling strategies and tips for any brand transitioning into ecommerce.

    For more on Island Creek Oysters and show notes click here.

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    41 mins
  • The Secret to Monetizing as an Artist
    Dec 26 2024

    Learn how indigenous hip-hop duo Snotty Nose Rez Kids built their empire through storytelling, from hand-selling merch to running a global brand.

    Watch the full video interview on YouTube here.

    For more on Snotty Nose Rez Kids and show notes click here.

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    31 mins
  • These Founders Started a Global Business with Just $4k
    Dec 24 2024

    Heather Aiu and Rachael Leinaʻala Soares each put in just $2,000 to start their business, Aloha Collection. The company sells splash-proof bags designed for travelers, athletes and beach goers, in tropical prints. It is now distributed all over the world and the company has stores in Hawaii and California.

    For more about Aloha Collection and show notes: https://www.shopify.com/blog/aloha-collection-resourceful

    Subscribe to the Shopify Masters YouTube channel for more interviews.

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    26 mins
  • The Secret to Native Artist Success: It's Not What You Think
    Dec 19 2024

    Learn how Eighth Generation’s tribal ownership model and ethical artist partnerships created a thriving Native American lifestyle brand with global reach.

    Watch the full video interview on YouTube here.

    For more on Eighth Generation and show notes click here.

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    33 mins
  • How the StockX Co-Founder Builds Hype for New Products
    Dec 17 2024

    Josh Luber has spent his career in the hype economy, building StockX and Fanatics Collectibles. Now, he's using his experience to create a modern-day collectible through his toy company, ghostwrite.

    To learn more about ghostwrite, read the Shopify blog: https://www.shopify.com/blog/ghostwrite-building-hype

    To watch in-person interviews, subscribe to the Shopify Masters YouTube channel.

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    36 mins