• Micro-niche Without Leaving Clients Out
    Oct 1 2024

    Welcome back to the Seven Strong Podcast! I’m your host, Holly Hillyer, and today we’re diving into a topic that many of my clients struggle with: micro-niching. If you’ve ever worried that narrowing your audience will mean leaving people (and money) on the table, this episode is for you.

    In this episode, I share a real-life example from a recent coaching call with a client who had this exact concern. We walk through why starting with a clear, micro-niched step one is not just essential for your Instagram strategy but also for the overall structure of your business.

    We'll cover:

    • Why Micro-Niching Doesn’t Mean Leaving Clients Out
    • Foundational Step One Strategy
    • Creating a Seamless Ascension Model
    • Avoiding Bio Overwhelm
    • How to Lead with Value and Build Trust

    Links

    • The Blueprint to Social Selling
    • Lead Magnet Guide
    • Free Manychat Trial

    Register for the free Insta-Growth Code training today!

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    28 mins
  • Get Your Followers Engaging Now
    Sep 24 2024

    In this episode, we’re diving into one of the biggest challenges I hear from my clients: “Why is no one engaging with my content?” Even when your Reels are getting more views, the engagement might not be where you want it to be. Let’s talk about what’s really working in 2024 to drive engagement on social media and grow your business.

    What You’ll Learn in This Episode:

    • The Power of Asking for Engagement: Learn how strategic call-to-actions (CTAs) can shift your engagement levels.
    • What’s Working Now: We’ll break down why old tactics like “drop your favorite…” no longer work, and what you should be doing instead.
    • How to Leverage Automation: Discover how using tools like Manychat to create automated replies and nurture engagement can transform your Instagram strategy.
    • Crafting the Perfect CTA: We’ll walk through how to align your CTA with your content, why it should feel irresistible to your audience, and how to structure it to generate results.
    • Why Consistency is Key: From content planning to automation, consistency is crucial to your growth and engagement. And good news—you can automate a lot of it to give yourself more freedom!

    Resources mentioned:

    • Lead Magnet Guide
    • Manychat trial
    • Batch Your B-Roll Masterclass
    • The Blueprint to Social Selling

    Register for the free Insta-Growth Code training today!

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    26 mins
  • Then and Now: How Social Media Growth Strategies Have Transformed
    Sep 17 2024

    Hello, hello! I'm your host, Holly Hillyer, and welcome back to the 7 Strong Podcast. Today, I'm excited to take you on a journey through my 10 years of growing businesses on social media.

    In this episode, we'll explore how social media has evolved over the past decade, what's working now, and how you can ensure your social media, funnels, and email systems are all set up to not just grow your followers but to significantly increase your income.

    In this episode, I share:

    • The evolution of social media marketing and how strategies have changed over the years.
    • Why micro-niching is essential for attracting your ideal audience in today's crowded online space.
    • How batching and scheduling content can help you stay consistent without feeling overwhelmed.
    • The game-changing role of automations like ManyChat in boosting engagement and growing your email list.
    • My proven five-part email series strategy that nurtures leads and converts them into sales within 90 days.
    • The importance of aligning your content, call-to-actions, and lead magnets to create a seamless journey for your potential customers.

    If you're ready to transform your social media from just a platform for followers into a powerful tool for generating consistent income, this episode is packed with actionable steps you can implement right away.

    Want to dive deeper and build your own automated sales funnel? Join my Blueprint to Social Selling course! I provide all the templates, automations, and strategies you need to create a fully functional funnel that works for you around the clock.

    👉 Learn more and enroll here.

    Thank you so much for listening. If you found value in today's episode, please subscribe to the show and leave a review. Let's crush some goals together!

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    22 mins
  • Demystifying Sales with Tracie Patterson: Creating a Business You Love
    Sep 10 2024

    Welcome back to the Seven Strong Podcast! Today, we have an incredible guest, Tracie Patterson, the founder of Indie Coaching and host of the Cocktails, Coffee, and Conversations podcast. Tracie is a sales and offer coach who takes the ick out of sales and is here to guide you through creating your own unique style in business.

    Listen in as we cover:

    • The importance of focusing on solving your customers' problems rather than just selling to them.
    • Tips for reframing sales from a self-centered activity to a customer-centered interaction.
    • Strategies for ensuring your marketing and sales efforts are genuinely aligned with your values and the needs of your audience.
    • and more!

    Register for the free Insta-Growth Code training today!

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    36 mins
  • Unlocking the Power of Storytelling with April Pertuis
    Sep 3 2024

    April Pertuis is a coach and storyteller who helps women unlock their own story within, so they can own it, speak it, and share it with others.

    Over Aprils 25+ year career as a TV Journalist, Video Producer, Writer and Speaker she has perfected the art of storytelling and now helps other women do the same. Teaching you how to share your stories with intention and meaning and allowing you to shine your light and in turn grow your impact in this world.

    And today April is going to help us learn the first steps in sharing our story to create huge results in our businesses.

    @lightbeamers on IG and as the amazing podcast host of The Inside Story

    April also has an incredible FB community: LIGHTbeamers Community

    www.lightbeamers.com

    Register for the free Insta-Growth Code training today!

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    42 mins
  • Scaling to Success: The Three Pillars of a Seven-Figure CEO
    Aug 20 2024

    Welcome to the Seven Strong Podcast! It's time to zoom out and look at your enterprise holistically, as we discuss the key components of becoming a CEO.

    In this episode:

    • The Vision of Seven Strong
    • Three Pillars to Success
    • Audience Building
    • Strategic Systems
    • Vision and Leadership

    Ready to elevate your business with strategic insight and actionable advice? Tune in now to start transforming your entrepreneurial journey with clarity and purpose.

    For more insights and to join a community of like-minded entrepreneurs, visit www.sevenstrong.com. Let's build something great together!

    Register for the free Insta-Growth Code training today!

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    29 mins
  • 7 is the New 6 Figures
    Aug 13 2024

    Welcome back to the Seven Strong Podcast! In this episode, we expose the shared loneliness of entrepreneurship, talk breaking through financial barriers, and the importance of setting ambitious goals. Plus have a look at the challenges women face in discussing wealth and the steps needed to scale your business to the seven-figure mark.

    Listen in for:

    • The Loneliness of Entrepreneurship: Building a business, especially online, can be isolating.
    • Creating Wealth Conversations: Men have established spaces to discuss money openly. Women need to create and engage in similar environments.
    • Seven Figures is the New Six Figures: Due to inflation and rising costs, six figures isn't what it once was.
    • Overcoming Money Blocks: Identifying and addressing limiting beliefs is crucial for scaling your business.
    • Self-Sabotage: Recognize behaviors that hold you back, such as excessive social media use or reluctance to invest in growth.
    • Invest in Growth: Allocating 10% of your income towards personal and business development can accelerate your progress.

    Let's dive in!

    Register for the free Insta-Growth Code training today!

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    38 mins
  • "Laptop life" - Challenges and advantages + strategies for disconnecting
    Jul 30 2024

    Welcome back to the Seven Strong Podcast! I'm your host, Holly Hillyer. In today's episode, we talk managing work-life balance as an entrepreneur, particularly stepping out of the "office" without losing business momentum.

    - Transition from a corporate job to entrepreneurship
    - Challenges and advantages of the "laptop life"
    - Strategies for truly disconnecting while on vacation
    - Tips for using social media effectively without it consuming your life
    - Planning and automation tactics to maintain business operations while away
    - The importance of empowering language in personal and professional decisions

    Ready to take control of your business and enjoy your life more fully? Tune in to this episode for strategies that can help you maintain balance and success simultaneously. Don't forget to subscribe and share!

    Register for the free Insta-Growth Code training today!

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    30 mins