Justin Dye was brought into to Schwazze to help pivot it to a plant-touching business.

In this final episode of Seed to CEO, learn:

• How and why Dye chenged the focus of the company
• How he decides which companies to acquire
• Why Schwazze remains focused on mature markets, like Colorado, instead of newer markets

Who is Justin Dye?

Justin Dye is chairman and CEO at Schwazze. He cut his management teeth at Albertsons, the grocer, leaving as chief adminstrative officer. He went on to advise the PJ Solomon on investments in food, retail and restaurants. He also ran his own private equity firm.

Gary Allen has leveraged lessons from the high-tech and advertiisng industries to lead New Frontier Data as it provides the booming cannabis industry with accurate data on trends and insights.
The company now serves over 30 markets.

In this episode:

• Discover the vision behind how big data can help in cannabis
• Learn how lessons from the tech boom and bust should inform your cannabis strategy

Who is Gary Allen?
Gary Allen is CEO New Frontier Data, a data, analytics and technology firm specializing in the global cannabis industry. Gary’s expertise in operations, marketing and technology, applied to a high growth company in a fast-moving, emerging market, is perfectly aligned with this evolution of his 24-year career as an executive.

His career is founded in advertising technology. By the end of 2015, some of his former colleagues were entering cannabis, and he made the leap to join them.

Chad Bronstein started his first businesses in high school. He built an agency working with major brands, but things had gotten too corporate. So he took the leap to build Fyllo, helping cannabis companies market. Over time, he has built a method to segment and target audiences, while educating brands on regulatory constraints.

In this episode, find out:

• The mindset needed to jump into a high-risk, new role
• How he used networking to speed up his education in the industry
• The importance of building a strong team
• How his businesses provides a crossover opportunity with mainstream companies
• How he makes decisions about acquisitions