When building a marketing team, which role do you think is more critical: executors or strategists? How do these roles contribute to overall success?

In this episode of Roadmap to $1 Million, we dive deep into the anatomy of powerhouse marketing teams! We’ll break down the dynamic duo of executors and strategists, revealing why your very first marketing hire should be an executor. This crucial move allows you, the business owner, to zero in on high-level strategy without getting bogged down by daily tasks.

But that’s not all—we’ll also tackle the age-old debate: in-house versus outsourced marketing. Discover the hidden advantages and potential pitfalls of each approach, and learn why keeping core functions in-house can supercharge your alignment with business goals.

As the high-stakes Q4 looms on the horizon, it's the perfect time to scrutinize your marketing strategies and scout for the talent that will catapult your success. Tune in and gear up to transform your marketing game!

Listen to the episode to learn:

• The composition and structure of marketing teams

• The roles of executors (implementers) and strategists (guiders)

• The importance of hiring a first marketing team member as an executor

• The distinction between in-house marketing teams and outsourced services

• How to align the first hire's skills with specific marketing needs

• Ways to evaluate marketing strategies as the business approaches Q4

• Insights on effective team dynamics and collaboration in marketing efforts

• & so much more!

Check out the Show Notes:

Watch this to increase your leads with Facebook Ads:

https://www.StacyZeal.co/Maximize

Watch this to Increase Sales and Maximize Your Impact:

https://www.StacyZeal.co/CMO

Grab a free resource:

QUIZ: Find Your Missing Marketing Link to 7-Figures by taking our quiz

https://www.StacyZeal.co/Quiz

Plan for Success: Your Annual & Quarterly Marketing Guide:

https://www.StacyZeal.co/Plan

Catch past episodes and show notes:

https://www.StacyZeal.co/Podcast

Work With Stacy:

https://www.StacyZeal.co/Fractional-CMO

If you love this show, please take the time to follow us and leave us a review.

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Get ready to uncover the secrets of getting a head start on your campaigns, the magic of lead generation, and the power of a multichannel approach. Trust us, you don't want to miss out on these insights!

On this episode of Roadmap to $1 Million, I have the pleasure of chatting with the brilliant Michelle James, a top-notch marketing strategist. We're diving deep into the must-know Q4 marketing strategies that can make or break your business this holiday season.

Michelle and I delve into the essentials of crafting a rock-solid marketing plan, leveraging your existing audience, and staying ahead of the curve with the latest trends. We can't stress enough the importance of being proactive, analyzing past performances, and setting crystal-clear goals to captivate your audience and skyrocket your sales this holiday season.

So, grab your notepad, tune in, and let's make this Q4 your most successful one yet! 🚀

Listen to the episode to learn:

• The importance of early preparation for Q4 marketing strategies.

• Why fostering a loyal community can be your secret weapon.

• How to let the numbers guide your strategy for maximum impact.

• Why now is the perfect time to test and optimize your ad spend.

• The necessity of a multichannel marketing approach.

• Ways to leverage existing audiences for targeted marketing.

• How to analyze past performance to inform future strategies.

• & so much more!

Check out the Show Notes:

Watch this to increase your leads with Facebook Ads:

https://www.StacyZeal.co/Maximize

Watch this to Increase Sales and Maximize Your Impact:

https://www.StacyZeal.co/CMO

Grab a free resource:

QUIZ: Find Your Missing Marketing Link to 7-Figures by taking our quiz

https://www.StacyZeal.co/Quiz

Plan for Success: Your Annual & Quarterly Marketing Guide:

https://www.StacyZeal.co/Plan

Catch past episodes and show notes:

https://www.StacyZeal.co/Podcast

Work With Stacy:

https://www.StacyZeal.co/Fractional-CMO

If you love this show, please take the time to follow us and leave us a review.

Connect on Social:

LinkedIn

Instagram
Facebook

YouTube

If you love this show, please take the time to leave us a review.

The biggest mistake entrepreneurs make is trying to do everything themselves. True success lies in learning to delegate and allowing your team to thrive with their unique strengths. Trust the process! When was the last time you assessed whether your marketing efforts are aligned with your operational capabilities? Could the key to your growth be in understanding this balance?

In this episode of Roadmap to $1 Million, I chat with Shamandrian Shankle, a seasoned business growth strategist, about the vital connection between marketing and operations for achieving business success. We delve into the importance of having well-documented marketing processes and how effectively delegating tasks can significantly free up time for business owners to focus on strategic growth. Shamandrian highlights common challenges faced by entrepreneurs, such as the reluctance to delegate due to a lack of trust or fear of losing control, and the absence of streamlined processes that can lead to inefficiencies and bottlenecks.

Throughout our conversation, we both agree that finding the right balance between marketing and operations is essential for sustainable growth and profitability. By addressing these key areas, business owners can create a more efficient, effective, and resilient organization.

Listen to the episode to learn:

• The intricate relationship between marketing and operations in business.

• The critical importance of having documented marketing processes.

• The common challenges faced by entrepreneurs in delegating tasks effectively.

• How to empower team members to contribute to the brand's voice and values.

• The significance of creating a cohesive brand voice as a business scales.

• The differences between hiring a consultant and a coach for business growth.

• The pivotal role of leadership in managing teams and implementing systems effectively.

• Strategies for balancing marketing and operations to achieve business success.

• & so much more!

Check out the Show Notes

Watch this to increase your leads with Facebook Ads:

https://www.StacyZeal.co/Maximize

Watch this to Increase Sales and Maximize Your Impact:

https://www.StacyZeal.co/CMO

Grab a free resource:

QUIZ: Find Your Missing Marketing Link to 7-Figures by taking our quiz

https://www.StacyZeal.co/Quiz

Plan for Success: Your Annual & Quarterly Marketing Guide:

https://www.StacyZeal.co/Plan

Catch past episodes and show notes:

https://www.StacyZeal.co/Podcast

Work With Stacy:

https://www.StacyZeal.co/Fractional-CMO

If you love this show, please take the time to follow us and leave us a review.

Connect on Social:

LinkedIn

Instagram
Facebook

YouTube

If you love this show, please take the time to leave us a review.