Respecting the Beer

By: McFleshman's Brewing Co
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  • Summary

  • Explore the science, history, and art of beer with brewer Bobby Fleshman and drinker Gary Arndt in 30 minutes or less. In our first few episodes, we cover the origins of McFleshman's brewery and it's lead brewer, Bobby Fleshman. While studying for a PhD in astrophysics, Bobby fell in love with homebrewing. After consistently winning brewing competitions, he and his wife Alison McCoy decided to start a brewery with a different type of experience. Thus McFleshman's was born! Other topics covered include: craft brewing, the chemical make up of beer, the differences between the huge variety of beers, how color affects beer's taste, homebrewing, starting a brewery, why beer get's skunked, the origins of hops, the business of brewing, Benedictine Monk's effect on brewing, Hildegard of Bingen, Charlie Bamforth, Louis Pasteur, contract brewing, remote beer pumping, getting a business loan, brewery operations, creating stand operating procedures, and much more.
    Copyright 2024 McFleshman's Brewing Co
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Episodes
  • Supply Creates Demand: IPA History in America

    Supply Creates Demand: IPA History in America
    Nov 11 2024

    Joel Hermensen is back to school Gary Arndt and Bobby Fleshman on the history of IPAs after they start to lose favor in England and gain it in America.

    PATREON

    Join for free to get social and get exclusive content: patreon.com/respectingthebeerpod

    FACEBOOK GROUP

    Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer

    EMAIL

    Got a question? Email us at respectingthebeer@gmail.com

    --

    TIMELINE

    00:00 Introduction and Recap

    00:33 The Decline of IPA in England

    02:17 Supply Creates Demand: The American Revival of IPA

    04:51 Homebrewing Paves the Way

    07:09 The Impact of Ken Grossman, Sierra Nevada, and Others

    09:56 The Evolution of Hops and Brewing Techniques

    15:00 The IPA Mount Rushmore

    22:07 The West Coast IPA Phenomenon

    24:38 More IPA Next Episode!

    --

    CREDITS

    Hosts:

    Bobby Fleshman

    Allison McCoy-Fleshman

    Gary Ardnt

    Music by Sarah Lynn Huss

    Recorded & Produced by David Kalsow

    Brought to you by McFleshman's Brewing Co
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    26 mins
  • The History of Indian Pale Ales (IPAs)

    The History of Indian Pale Ales (IPAs)
    Nov 4 2024

    Gary Arndt and Bobby Fleshman delve into the history and evolution of IPAs, exploring their origins and significance in the beer world. Joined by historian Joel Hermanson, the discussion covers the journey of IPAs from the 18th century to modern brewing techniques and their impact on today's craft beer scene.

    PATREON

    Join for free to get social and get exclusive content: patreon.com/respectingthebeerpod

    FACEBOOK GROUP

    Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer

    EMAIL

    Got a question? Email us at respectingthebeer@gmail.com

    --

    TIMELINE

    00:00 Joel's Back!

    00:28 The Rise of IPAs: From Britian to India

    02:21 Historical Context of IPAs

    04:26 Challenges of Transporting Beer in Medieval Ships

    05:38 Brewing Techniques and Ingredients

    16:22 Modern Brewing and Historical Inspirations

    22:17 Impact of Historical Events on IPA

    30:44 Come Back Next Week for Part 2!

    --

    CREDITS

    Hosts:

    Bobby Fleshman

    Allison McCoy-Fleshman

    Gary Ardnt

    Music by Sarah Lynn Huss

    Recorded & Produced by David Kalsow

    Brought to you by McFleshman's Brewing Co
    Show More Show Less
    31 mins
  • This is Your Brain on Beer w/ MysterE's Mysteries

    This is Your Brain on Beer w/ MysterE's Mysteries
    Oct 28 2024

    Eric Eastman, aka MysterE, returns to reveal more beer psychology mysteries to Gary and Bobby. They discuss how scarcity can drive sales, how bad we are at blind tasting, and Eric consults on the psychological experience of McFleshman's taproom.

    Listen to MysterE's Mysteries in your favorite podcast player: https://lnns.co/pd75mUR1IS-

    PATREON

    Join for free to get social and get exclusive content: patreon.com/respectingthebeerpod

    FACEBOOK GROUP

    Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer

    EMAIL

    Got a question? Email us at respectingthebeer@gmail.com

    --

    TIMELINE

    00:00 MysterE... Part 2!

    00:13 The Psychology of Overconfidence in Beer Tasting

    01:09 The Concept of Just Noticeable Difference

    02:41 The Influence of Price and Scarcity on Consumer Choice

    05:36 The Nightclub Effect: Exclusivity in Beer Culture

    07:03 The Evolution of Brand Loyalty in the Beer Industry

    08:35 Parallels Between Beer and Music

    09:07 Reflecting on the Fest Beer Experience

    09:35 The Digital Age VS Real-Life Experiences

    11:05 The Magic of Contextual Experiences

    13:24 Psychological Insights for Beer Marketing

    15:55 Building a Community-Centric Brew Pub at McFleshman's

    18:06 Innovative Design and Psychology in Action: The Lemming Effect

    19:34 The Stairs Were Gary's Idea

    --

    CREDITS

    Hosts:

    Bobby Fleshman

    Allison McCoy-Fleshman

    Gary Ardnt

    Music by Sarah Lynn Huss

    Recorded & Produced by David Kalsow

    Brought to you by McFleshman's Brewing Co
    Show More Show Less
    20 mins

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